awareness for Zoopla Increases
New research released last Friday, conducted by Harris Interactive on behalf of ZPG, reveals Zoopla’s total brand awareness is at an all time high and the gap over Rightmove has widened.
Gareth Helm, Group Chief Marketing Officer for ZPG said, “I am pleased to see that since May we have again increased awareness for Zoopla and widened the gap over our competitors. Our ongoing investment in brand resulting in consumers increasingly recognising that we are the most useful resource when finding, moving or managing their home creates clear value and exposure for our partners which ultimately helps us to help them win more business.”
Read the ZPG news release in full click here