Breaking Property News 02/04/25
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Made Snappy 360 appoints new CEO and Sales Director to accelerate growth in the property technology space
Made Snappy 360, the fast-growing proptech company known for its virtual tours and floor plan technology, has appointed industry veteran Mark Beresford-Ward as its new Chief Executive Officer. The company has also welcomed Mark Douglas as its new Sales Director, bringing over 15 years of director-level sales experience across a range of industries to the leadership team.
Together, these strategic appointments reflect Made Snappy 360’s ambitions to scale its operations and further establish itself as a leader in innovative digital tools for estate and letting agents.
New CEO Mark Beresford-Ward brings a wealth of industry experience spanning more than two decades, having started his career with General Accident Property Services in the late 1990s. In 2000, he launched Beresford Ward Ltd in Plymouth, growing the business into a prominent regional agency offering sales, lettings, and financial services. Following the acquisition of the company by the Campion Group in 2022, Beresford-Ward remained with the group to lead South West operations and along with the responsibility for their national retirement home sales department.
A qualified surveyor with a strong track record in scaling businesses and leading high-performing teams, Beresford-Ward will now lead Made Snappy 360 through its next stage of growth, with a focus on innovation, commercial expansion, and delivering even greater value to the UK property market.
He commented: “Made Snappy 360 has built an incredibly strong foundation in a fast-moving sector. I’m thrilled to join the team at such a pivotal moment. There’s a clear opportunity to drive further innovation, simplify compliance, and help estate agents across the country save time and win more instructions.”
Joining him is Sales Director Mark Douglas, who brings more than 15 years of director-level experience in sales and business development across multiple industries. While new to the property sector, Douglas has a strong track record of creating and leading successful sales teams, developing strategic partnerships, and delivering sustained revenue growth in competitive markets.
His appointment brings a fresh perspective to the business and underscores Made Snappy 360’s commitment to combining deep industry knowledge with proven commercial expertise.
Together, Beresford-Ward and Douglas bring complementary skills and a shared vision for the future – one that includes broader market reach, strategic partnerships, and product innovation designed to meet the evolving needs of modern agents.
Beresford-Ward brings a wealth of industry experience spanning more than two decades, having started his career with General Accident Property Services in the late 1990s. In 2000, he launched Beresford Ward Ltd in Plymouth, growing the business into a prominent regional agency offering sales, lettings, and financial services. Following the acquisition of the company by the Campion Group in 2022, Beresford-Ward remained with the group to lead South West operations and along with the responsibility for their national retirement home sales department.
A qualified surveyor with a strong track record in scaling businesses and leading high-performing teams, Beresford-Ward will now lead Made Snappy 360 through its next stage of growth, with a focus on innovation, commercial expansion, and delivering even greater value to the UK property market.
He commented: “Made Snappy 360 has built an incredibly strong foundation in a fast-moving sector. I’m thrilled to join the team at such a pivotal moment. There’s a clear opportunity to drive further innovation, simplify compliance, and help estate agents across the country save time and win more instructions.”
Joining him is Mark Douglas, who brings more than 15 years of director-level experience in sales and business development across multiple industries. While new to the property sector, Douglas has a strong track record of creating and leading successful sales teams, developing strategic partnerships, and delivering sustained revenue growth in competitive markets.
His appointment brings a fresh perspective to the business and underscores Made Snappy 360’s commitment to combining deep industry knowledge with proven commercial expertise.
Together, Beresford-Ward and Douglas bring complementary skills and a shared vision for the future – one that includes broader market reach, strategic partnerships, and product innovation designed to meet the evolving needs of modern agents.
Andrew Stanton Executive Editor – moving property and proptech forward. PropTech-X
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