Breaking Property News 17/8/26
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New regional property roadshow to generate conversations with vendors, buyers and homeowners
Fine & Country West Wales, in partnership with Homes of Wales, is launching a new regional property roadshow designed to generate conversations with vendors, buyers and homeowners whose moving plans have stalled.
The first event, the West Wales Property Exhibition, will take place at The Bandstand in Aberystwyth on Friday 21 August 2026 and marks the pilot for a wider series of pop-up property exhibitions planned across West Wales.
The initiative is being launched under the campaign theme ‘The Great Unlocking’, which focuses on both generational property transitions and the challenge of helping vendors whose homes have failed to sell.
The Aberystwyth exhibition will showcase a curated selection of properties and estates the agency represents across Ceredigion, Pembrokeshire and Carmarthenshire, while also providing an opportunity for homeowners to discuss their next move directly with the agency’s team.
The campaign is built around the changing circumstances that drive property moves, including downsizing, relocation, family transitions and passing property to the next generation. However, a central objective is also to engage with vendors whose sales have stalled.
According to Fine & Country West Wales, more than half of its instructions are second or third-agent wins, with the business frequently appointed after a previous agent has been unable to secure a sale.
Nigel Salmon, Managing Director of Fine & Country West Wales, comments: “West Wales has always had a story to tell when it comes to property, and this exhibition is about bringing that story to the people who live here. Whether someone is buying their first home, selling a family property, or thinking about what comes next, we want to be the team that helps unlock that transition with confidence.
“For us, ‘The Great Unlocking’ is also about the properties and vendors who have become stuck. We regularly speak to homeowners who have already been on the market, sometimes with more than one agent, without achieving a sale. These events give us an opportunity to start those conversations face-to-face and demonstrate a different approach.”
The agency said the Aberystwyth event will act as a test case for a wider programme of exhibitions across the region.
The business combines the global reach of the Fine & Country network with its regional expertise, providing exposure for Welsh properties to an international audience of potential buyers. Fine & Country West Wales was named Fine & Country Area of the Year in 2021 and Top Operator in Wales in 2022. The business also has approximately 90 five-star Google reviews, as of July 2026.
Visitors to the inaugural exhibition will be able to meet members of the Fine & Country West Wales and Homes of Wales teams, including Nigel Salmon, Sarah Dora, Homes of Wales Partner and Key Associate at Fine & Country West Wales; Ryan Davis, Junior Associate for Aberystwyth and the surrounding area; and Gareth Bates, Associate covering Ceredigion.
Oliver Evans will also be available to discuss property purchasing, while Liam Schewitz will provide information on finance and refinancing.
Salmon added: “The traditional estate agency branch remains important, but there is also value in taking the business directly into the communities we serve. We see these exhibitions as a way of creating a more personal point of contact, while showcasing the breadth of property we represent across West Wales. If the Aberystwyth event proves successful, it will be the first of a number of locations we take ‘The Great Unlocking’ to.”
Event details – West Wales Property Exhibition – The Bandstand, Aberystwyth – Friday 21 August 2026 – 9:00am–4:30pm
For further information, contact Fine & Country West Wales on 01974 299055
Or visit the Second Floor Suites, The Old Post Office, 8 Great Darkgate Street, Aberystwyth, SY23 1DE.
Andrew Stanton Executive Editor – moving property and proptech forward. PropTech-X
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