Estate Agent Talk
Why Does A London Business Address Hold Such Power?
There are a number of reasons why London hosts 40 percent of the European headquarters of the world’s top companies. Despite the high prices, the congestion and the weather, businesses large and small are choosing to base their operations here. But why does this fantastic city still hold so much weight in the business world?…
EAN Content
Why you need to be more than ‘just’ an estate agency
Morning %FIRSTNAME% I’ve spent a good bit of time this week working on award entries for a fantastic family run agency on the south coast. Their doing so many things right that it’s absolutely no surprise they are number one on their patch (according to Rightmove, not just some plucked from the air chest thump)….
Jerry Lyons
Successful recovery of over £13k in unpaid sales commission…
My client, an award-winning London based Estate and Lettings Agent with over 30 years’ experience in residential and commercial sales, letting and property management, recently instructed me to act for them in connection with the recovery of over £13,000 of unpaid sales commission. This was by no means a straightforward case and serves as an…
EAN Content
Showcase your properties at the most beautiful time of the day
Dusk photography is fantastic for attracting interest in your properties, and using twilight shots can make your listings stand out. In fact, dusk photography is proven to improve click-through rates on property portals; resonating with our primal need for shelter, warmth and protection. But you don’t have to take our word for it. An Australian…
EAN Content
The One Thing I learned Yesterday Which Could Help Estate Agents
I spent most of yesterday up in Milton Keynes – the home of a hundred roundabouts. My day was spent at a marketing conference held at the MK Dons Football Stadium. Some of the great and good of marketing were there, proper experts (and a boring bloke who delivered one of the dullest presentations I’ve…
Jerry Lyons
What does it take to reach the correct valuation on a property?
When it comes to valuing a property, the whole basis is highly subjective. Two individuals can look at the same property and reach two very different figures in terms of what they are willing to pay. The price one investor considers “fair” is not the price the other investor is willing to pay. It’s important…
EAN Content
UK Property Trends 2018
The UK’s housing market is set for a year that will see numerous effects from new legislation such as the abolition of house duty and the new help-to-buy scheme. 2018 is also tipped to be the year where the government will introduce new measures such as a ban on letting agency fees. So what will…
EAN Content
Is This My Mid-Life Crisis or a Jerry Maguire Moment?
I suppose I should start this story by wishing you a Happy New Year and all that, but I’ve something far more sincere and personal to share with you if I may. I’ll get to the point. I think I’m having a mid-life crisis. I’m 45 years-old, life is comfortable without being extravagant. Family life…
Jerry Lyons
New Year’s Revolution! A handful of alternative resolutions for Estate Agents
New Year’s resolutions are well and good, but they come, and inevitably they go too. What is it about this time of year, supposedly a time of refreshment and renewal, that makes us commit to promises to ourselves that may or may not last? The diet, the gym membership (80% of people who join in…
EAN Content
Is This a Sign of Estate Agency Suicide?
Some signs really grab you by the throat and insist you notice them. Two examples did that to me this week. The first was in a local mortgage broker’s office. Big and bold on his feature wall he has words to the effect of: ‘Spend just 15 minutes with us to discover 1000s of great…
Jerry Lyons
Big Changes Lies Ahead in Bedfordshire
Not only has the flourishing property market in Bedfordshire seen house prices rise faster than the national rate, but it has always established itself as the perfect place for first time buyers to find their home. The Government’s Help To Buy scheme enables buyers to receive an equity loan of up to 20% of a…
EAN Content
Successful Estate Agencies Leave Clues
A quick one this week folks as I’m knackered after being a detective for the past couple of days (hopefully more Columbo than Inspector Clouseau). Several of my clients have been very successful recently at different industry award competitions. And success leaves clues as I’ve discovered while researching a future article on what makes some…
Jerry Lyons
Are you the most irritating agent in your area?
What’s your take on networking? I hate it. Actually let me qualify that. I hate the word networking. It’s such a clunky way of describing people just meeting up and talking. I like meeting people, like chatting (it’s the Irish in me) but despise hard selling. I was at a ‘networking’ event earlier this year…
Jerry Lyons
Traditional Estate Agencies vs Online / Hybrid Agencies.
Christopher Walkey, Founder of Estate Agent Networking, looks in to Traditional vs Online / Hybrid Agencies: We all see that technology is moving forward increasingly quickly these days and along with this the internet is opening up whole new worlds for people and in deed changing the way people think and lead their lives. If it…
Christopher Walkey
Estate Agency Marketing Myths and How to Banish Them
One of The Oxford Dictionary’s definitions of a myth is: “A widely held but false belief or idea.” And on that basis, it’s fair to say that there a loads of things people believe in the estate agency world that are wrong. So, here are five I could think of think of and my ways…
Jerry Lyons