Estate Agent Talk
Was it A Con Job and Why the Secret is out for Estate Agents
Just over four years ago there was a young trainee plumber in Dublin. He was skint, hated his job, drove a clapped out old banger and his career prospects were to use how own words, ‘pretty shite’. But he had a vision (literally as it turns out) and strange things happen. On Saturday 26 August…
Jerry Lyons
Real estate is like working out – Here is how going to the gym can teach you about real estate
Real estate can look like a complicated business, especially from an outsider’s perspective. However, no matter how many curve balls this market might throw at you, you always need to remember that it follows a set of principle. This central axis is what keeps the entire thing from crumbling, and if you were to compare…
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7 Ways Apps Can Boost Business for Estate Agents
Everyone’s using apps these days, and there’s an app for everyone. So have you ever thought about how apps could boost sales? Or about whether it’s finally time to hire an agency to make an app just for your business? Here’s a quick rundown of seven ways you could do better week in, week out,…
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RUMBLE IN THE PROPERTY JUNGLE
When you first meet me, possibly the last person you would think of is Cassius Clay. I’m about half the size he was at my age, and I’m more likely to put on a pair of cufflinks than boxing gloves. But a major part of my job is to roll with the punches just like…
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The 7 Skills all 21st Century Estate and Letting Agents Need to Know
Running an estate and letting agency in 2017 property market of too many competitors, over valuing and the online threat bears a heavy burden on the shoulders of any agency business owner, irrespective of the size of the agency.
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Estate Agency Advertising Activity with survey from Richard Rawlings:
Following research conducted by Estate Agency Insight a gaping hole has been discovered that highlights the way in which many agents are failing to adapt their marketing content in order to win business. Last week 376 agents responded to a survey by the consultancy, that sought to identify the validity of agents’ continued use of…
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Who Are You Marketing To?
Let me introduce you to my client, Mark; in his late forties, and running his own independent agency.
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Which #PropTech – Why #PropTech
Many decision makers within the Estate Agency world are spending lots of man hours discussing Property Technology (PropTech). They ask themselves and their teams – Do we need it? How would we use it? Is there an ROI? What are our competitors doing? Are they missing the biggest question? How will PropTech benefit our customers?…
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95% of estate agents are failing to do this one easy thing
…that will protect them from cheap fees and lack of stock
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10 Great Blogging ideas for Estate Agents
Most times you will have the clouded view that as an estate agent you should only really be blogging about property as 99% of your business is in fact that and surely this gives you the best SEO results for you and your estate agency? Well, though some of this is quite true, it is…
Christopher Walkey
Why PurpleBricks Is Beating You
Most estate agents don’t prioritise email leads from Rightmove and Zoopla. It stands to reason, if an enquiry was serious they would call. But reason is WRONG. This outdated belief about enquiries is costing High Street estate agents dearly. PurpleBricks is winning, at your expense. LeadPro is a free tool from Property Technology ltd, that will help…
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Unfair Estate Agent Stereotypes… Still.
Estate Agents are still coming up against unfair stereotypes. Still today, ‘everything is their fault’ and the blame for houses not selling, is laid entirely at the feet of smooth talking, wrist jewelry wearing ‘charlatans’ who are only interested in that commission payment. Everyone is entitled to their (wrong) opinion of course, but it still stuns me when people don’t recognise high street property sales professionals for the everyday, dream making heroes they are!
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Why are you an estate agent?
Do you bounce out of bed before the alarm every morning, with a spring in your step and a smile on your face? Or do you hit the snooze button seven times in a row before eventually dragging your body out from under the duvet to face the world? How you get up in the…
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Network of Agents Celebrates Whirlwind First Year
A network which helps estate agents win more instructions in the land and new homes sector is celebrating its first birthday on Wednesday 28 June. The Land & New Homes Network is a membership organisation based in Marlborough providing training, support, tools and connections for non-competing independent agents across the UK. The network’s founder, Kevin…
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Race To The Bottom
Race To The Bottom Many agents I speak to complain about the low fees On-Line agents charge and how it is affecting their ability to gain instructions. Until recently the market leading, on-line online agents have been charging around £700 (up front) to market a property. I say recently as “Move Self” have launched a…
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