Marketing
How can Property Management Software Help your Accountant
How do you manage the financial side of your business? Can property management software and accountancy software really work together? Do you: Keep it in-house? Rely heavily on your accountant? A bit of both? Option 1 can be a costly way in terms of how you use your time if you aren’t trained in accounts. Option…

Alex Evans
Well that’s £1000 well spent!
Like most agents at this time of year, you may well be gearing up for (or already started) the traditional ‘awareness raising & valuation generating’ early New Year mailshot? How much are you planning on spending? £300, £500, £1000? More? per office? You’ll be rationalising that you only need one instruction and it’s paid for…

Alex Evans
Instagram set to unveil Multi-Account access for Android users.
If you are using Instagram to promote your estate agency then there is a new feature (hopefully) about to release soon – multi-account access which will initially be available to those using Android. Many people I know will have multiple Instagram accounts, certainly some within estate agency will have their own personal account as well…

Christopher Walkey
When it all goes wrong
We all have bad days; here are a few thoughts to help you keep smiling I met with an agent client recently, in Darlington. She was late to our meeting, eventually turning up in floods of tears. She had had one of those days. She’d lost an instruction to a competitor; her viewing rep had…

Sam Ashdown
What’s your big dream?
How taking practical and actionable steps towards your goals can make them a reality. What’s your end game? What are you doing all this for? Is your ultimate ambition to be an estate agent until they carry you out in a box? Or do you have something else you want to be? A dream? I speak…

Sam Ashdown
Is your diary running your business?
Has anyone seen my weekend? I’m sure it was right here, and now it’s gone. And when I come to think of it, I haven’t seen last month for a while either….. Time flies when you’re enjoying yourself, (I am, in my business). Before you know it, it’ll be next week; next month; next year….

Sam Ashdown
Soon is not as good as NOW
What are you doing – today – to make your goals work? Find out more about my free Challenge Call. Just click here This is my favourite quote, from a marketing hero of mine, Seth Godin. And here’s why: I like to work with action-takers; with clients who want to fast track their goals. I spoke…

Sam Ashdown
How the use of predictive analytics can help your business.
Our property website specialist and Design Director examines how the use of predictive analytics can enable estate agents and property companies make informed decisions about future marketing and customer trends. What is Predictive Analytics? Predictive Analytics is the practice of extracting information from existing data sets in order to determine patterns and predict future outcomes…

Online agents versus high street agents whose side are you on?
Estate agency, as we’ve known it, is changing. Pre-internet, our job was to provide information; post-internet, it our job is to explain it. Every vendor and purchaser, landlord and tenant, not only has all the information they think they need, right there at a click of their mouse, but they also have something we don’t:…

Sam Ashdown
What digital trends can we expect to see in the Property industry in 2016?
1) Everyone will be (should be!) getting a responsive website Our stats (based on data from 500 clients) show that 60% of people now search estate agents websites using mobile and tablet devices. There is a clear preference in the market for people to browse property on their mobile devices, therefore, Agents have no choice…

Alex Evans
It’s Not about the House
When you are in the valuation appointment with a potential vendor, what are you selling? Some agents would say they are selling themselves; their ability to convince the person in front of them that they can sell their property for them, quicker, easier and for more money than their competitors can. They will draw upon…

Sam Ashdown
Estate Agency Softwares – We ask the Questions!!
‘Softwares’ is always a big topic and a big decision for Estate Agents, trying choose the best, the most efficient, the one with the most usable features and much more. We approached several of the top names in this industry sector and asked them a few questions which we are happy to share with you: VTUK…

Christopher Walkey