COUNTRY LIFE AND ONTHEMARKET.COM ANNOUNCE PARTNERSHIP
September 1, 2015
Country Life and OnTheMarket.com have agreed a partnership to create a co-branded online UK property search on the Country Life website which has gone live.
Country Life, owned by Time Inc UK, is one of the UK’s most iconic magazine brands. Since 1897, it has covered the glorious British countryside, and is famous for featuring many of the nation’s finest prime properties. In 2014, it was recognised by the Professional Publishers Association as Specialist Consumer Magazine of the Year.
Launched in January 2015, OnTheMarket.com is the new consumer property portal brand of Agents’ Mutual Ltd., which is owned by more than 2,500 estate and lettings agencies across the UK. More than 5,000 leading estate and letting agent offices have already joined the venture and are listing their properties on the portal. The aim of the company is to provide a superior quality search service for member agents, for their clients and for the property-seeking public. From a standing start, OnTheMarket.com is already attracting over 5 million visits a month.
Says Jean Christie, Country Life Publishing Director: “The property market has always been one of our key priorities, both in our weekly magazine and online. We work closely with high-end agents to provide a unique environment that attracts a discerning and high net worth audience, who have the money to invest in beautiful houses.
“We’ve seen the tremendous success of OnTheMarket.com in attracting so many of the leading prime agents in the UK and we envisage the business continuing to grow. We see a major opportunity for our readers, for our website users, for our agent advertisers and for our business in providing a co-branded online search service, powered by OnTheMarket.com.”
Says Ian Springett, Chief Executive of OnTheMarket.com: “A recent issue of Country Life carried 53 pages of prime property advertising from agents and 52 of these pages were from members of OnTheMarket.com. It makes excellent commercial sense to build on the common interests of our two businesses, our member agents, their clients and the broad property-seeking public. Visitors to the Country Life website will be able to access the properties listed by all OnTheMarket.com members across the UK.”
For more information, please contact: Vikki Bennett at OnTheMarket.com on vikki.bennett@agentsmutual.co.uk or jean.christie@timeinc.com at Country Life.
You May Also Enjoy
The five MOST searched mortgage questions answered by a property expert
With terms including the word ‘mortgages’ generating over half-a-million Google searches a month (595k) in the UK alone, it’s clear that many prospective homeowners are still confused about how mortgages work, what they’re eligible for, and how to navigate a challenging market. To help provide clarity, Luke Williams, Specialist Property Advisor, at Pure Property Finance,…
Read More 53% of Tenants likely to challenge rent increases, but fair landlords have little to fear, says LRG report
More than half of tenants say they are likely to challenge rent increases under the incoming Renters’ Rights Bill (RRB), according to new research by LRG (Leaders Romans Group). However, the figures also show that nearly half of the tenants surveyed would not look to challenge a rent increase, a reflection, LRG says, of the…
Read More Nationwide report Rural rules the roost
Rural rules the roost as countryside homes plough ahead of urban properties for house price growth House prices in predominantly rural areas have risen by 23% over the last five years, compared to 18% in predominantly urban areas Rural terraced properties have seen the strongest rate of price growth, urban flats the weakest Commenting on…
Read More Smart Upgrades: Boosting Rental Property Value Without Breaking the Bank
Most landlords don’t have a vault of gold stashed away for renovations. If you do, good for you (and maybe hide it better?). But for the rest of us, improving a rental property usually means walking a tightrope between cost and ROI. So what can you actually do that won’t drain your savings, and still…
Read More Creating the Perfect Rental: Balancing Aesthetics, Functionality, and ROI
Let’s get this out of the way: “perfect” is doing a lot of heavy lifting in that title. Because, really, no rental is perfect. Not for everyone. Not forever. But if you’re aiming to create a rental that looks good, works well, and pays you back in more than just stress headaches? You’re in the…
Read More The Landlord’s Guide to Hassle-Free Maintenance and Long-Term Tenant Satisfaction
Do you own rental property? If yes, you already know that you are being put on a test: keeping things running smoothly while somehow managing not to lose your mind (or your best tenants). Maintenance. It’s not fun. But neglect it, and your rental becomes a revolving door of disappointed tenants and mounting repair bills.…
Read More