Garden Village and Towns – An Alternative View

Following the Government’s statements that it plans to build 14 garden villages and 3 garden towns across England a leading land and new homes expert has urged agents to be positive and pro-active.

Contrary to some negative industry reaction to the announcement Kevin Ellis, founder of the Land and New Homes Network, which works with estate agents nationally on best practice in the new build sector believes the decision provides plenty of opportunities for agents.

He urged agents to be more positive, proactive and decisive to reap the potential rewards.

He said: “There’s been a lot of scepticism about the news from some people about whether the Government can or will hit its targets. But any amount of new homes represents opportunities for agents.

“My view is that it is clearly very welcome news as it recognises the need for more housing and enables new communities to be created. The opportunities for estate agents are fairly self explanatory however from an agent’s perspective it’s about being proactive rather than reactive once site specific proposals are advancing.

“Agents need to tune in to the respective house builders/land promoters early on and demonstrate expertise and credible advice both in terms of values, product demand and specification which can be substantiated.

“These sites are unlikely to be built exclusively by one developer therefore it’s important to be flexible and understand each one’s requirements.

“In some instances these locations could present an excellent opportunity for a proactive agent to take the edge and secure a commercial unit on the sites which will typically have very few A3 specific units and therefore secure an anchor position as the agent of choice.

“Many agents have taken a similar approach on volume sites in the past with huge success.

“Addressing the housing shortage is quite rightly a Government priority and leading agents can position themselves as their area’s new build experts and benefit from new and ongoing business.”

For more information about the Land and New Home Network visit: www.lnhnetwork.co.uk

By Kevin Ellis

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

for sale sign london
Breaking News

New-build demand dips in Q3 as homebuyers sit tight ahead of autumn statement

The latest market analysis from Property Inspect has found that fewer than one in five new homes are currently securing a buyer, with homebuyer demand for new-build properties falling on both a quarterly and annual basis. Property Inspect analysed current market listings looking at what proportion of new-build properties are already marked as sold subject…
Read More
Breaking News

Rightmove celebrates 25 years of viral property moments

As Rightmove marks its 25th birthday, we’re celebrating the properties that stopped people mid-scroll, sparked thousands of shares, and became internet sensations. From a house with its own Tardis to a shark crashing through a roof, these homes prove that the UK property market is anything but ordinary. With billions of minutes spent on Rightmove…
Read More
Breaking News

Rental stock availability in England rises by 19.7%

The latest rental stock analysis from Adiuvo, the UK’s leading provider of 24/7 property management solutions, reveals that tenants in England are benefitting from a 19.7% increase in stock over the 12 months leading up to Q3 2025. In some areas of the country, annual stock growth easily exceeded 50%. Adiuvo has analysed rental listings…
Read More
Breaking News

Tenant demand continues to climb in Q3 as rental market shows no signs of cooling

The latest market analysis by Dwelly, one of the UK’s leading lettings acquisition and success planning experts, has revealed that tenant demand continued to climb across the rental sector during the third quarter of this year, with West Sussex home to the highest demand, whilst Rutland saw the largest quarterly increase. Dwelly’s Rental Demand Index* analyses…
Read More
Breaking News

Halifax House Price Index for September 2025 – Thoughts from the Industry

Halifax House Price Index for September 2025. The latest index shows that: On a monthly basis, house prices fell by -0.3% between August and September 2025. However, house prices were up 1.3% on an annual basis. The new average house price now sits at £298,184. Thoughts from the Industry. Nathan Emerson, CEO of Propertymark, comments:…
Read More
Breaking News

Halifax House Price Index for September 2025

House prices in September 2025 were -0.3% lower than the same month a year earlier. Average house price – £298,184 Monthly change -0.3% Quarterly change +0.4% Annual change +1.3%   Amanda Bryden, Head of Mortgages, Halifax, said: “The average UK house price edged down by -0.3% (£794) in September, following a modest rise in August.…
Read More