Google showcases #raterAgent stars

February 25, 2016

Google now features raterAgent’s ‘star ratings’ on its search results.
Confirming that it will only show what it considers structurally ‘valid’ star ratings, the international search giant, Google, has allocated visible stars to raterAgent’s branch listings less than a year after the review site’s formal launch.

“We’re delighted that Google has seen fit to acknowledge the validity of our rating system after such a short space of time,” said Mal McCallion, raterAgent CEO. “The likes of TripAdvisor, Amazon and iTunes are others that have managed to get their golden stars onto Google’s natural search results, but the speed with which raterAgent has been able to achieve similar indicates that there is considerable confidence in what we do.”

Untitled

raterAgent’s confirmation comes just over a week after the UK Government updated its guidance on reviews and what might be considered illegal rating sites. Whilst Google gives global credibility to their review technology, raterAgent remains the only dedicated estate and letting agency review site to confirm that it is also compliant with regulations in this country.
“An ethical and principled review site, such as raterAgent, is a crucial part of any business’ marketing in 2016,” added McCallion. “Consumers are no longer easily swayed by large volumes of waved through ‘reviews’ on dodgy-looking sites – they’ll just assume that all of them are fake, regardless of how genuine a single agent’s might be.
“raterAgent is already helping good agents win new business and strengthen fees as a result of triple-checked reviews of their service quality,” McCallion concluded. “It’s genuinely heartening to see the trustworthiness and transparency of our work recognised, already, so far and wide.”

Christopher Walkey

Founder of Estate Agent Networking. Internationally invited speaker on how to build online target audiences using Social Media. Writes about UK property prices, housing, politics and affordable homes.

You May Also Enjoy

for sale sign london
Breaking News

More sellers looking to enter the property market

The latest research from eXp UK has revealed that an increasing number of home sellers are entering the UK market, as demonstrated by recent growth in online search interest for terms such as ‘estate agent’ and ‘best estate agent’. Previous research from eXp UK recently found that sellers started reentering the market in the opening…
Read More →
Estate Agent Talk

Non-standard home insurance cover and how to get it right

Leading insurer provides the low-down on non-standard home insurance cover and how to get it right Most home insurance policies in the UK are designed for ‘standard’ homes, but not every home is considered standard. Whether the property is built with timber frames, has a flat roof or is a listed building, it may fall…
Read More →
Breaking News

Should you change mortgage lender?

The latest research from award-winning mortgage adviser, Alexander Hall, has revealed that more than half of homeowners approaching the end of a fixed-rate mortgage are currently undecided on their future with their mortgage lender, despite notable improvements across the mortgage market over the last 12 months. The consumer insight, commissioned by Alexander Hall, surveyed 1,035…
Read More →
Breaking News

Property chains cost movers £2,000 in unexpected costs

Property ‘chain reactions’ add over £2k to moving costs on average Nearly half of home buyers who have been in property chains say they experienced delays or transaction breakdown because of related issues Problems with chains have led three in 10 to put off future moves, while one in seven say they’d only consider a…
Read More →
Breaking News

Rental demand remains resilient in 2026

The latest research from Benham and Reeves has found that around a quarter of all rental homes currently listed across Britain have already secured a tenant, highlighting continued underlying demand despite ongoing regulatory uncertainty. Benham and Reeves analysed current rental market listings to highlight current rental demand, the size of rental properties currently most in-demand…
Read More →
Breaking News

Buy-to-let lending growth matches FTBs and homemovers

The latest market analysis from Alexander Hall has revealed that buy-to-let mortgage lending has grown at an average quarterly rate of 7% over the last year, matching the pace of growth seen across both first-time buyer and home movers, as improving mortgage market conditions continue to support borrowing demand for rental properties. Alexander Hall analysed…
Read More →