How self-service is taking the hassle out of social housing allocation

Locata Housing Services (LHS) provides the software that over 135 local authorities use to register people for social housing and match them with suitable properties. Once registered, users can go online and view a list of approved properties – which are usually let by registered social landlords (RSLs). This system, known as ‘choice-based lettings’, works on the basis that if people are given a choice in where they live, they are likely to be happier and stay longer. However, LHS noticed that the existing process for identity checking, a vital part of the service, was not fit for purpose.

How an outdated procedure caused problems for everyone

As things stood, most local authorities would only verify a client’s identity once they had been matched with a property. And, because the existing verification process was slow and labour intensive, this would cause delays in getting people housed, create unnecessary work for the council, and result in a poor customer experience for applicants and landlords.

A typical identity checking procedure would involve the client either presenting their documents to the housing authority in person or sending them by post. The postal option would often delay things further – especially if there were errors with the client application. And either way, the check would then rely on council staff looking over the document by eye – which, unless they are a trained document expert, is subject to error. Alternatively, local authorities would use a third-party identity checking service. This was an improvement but could be costly and because councils were using many different services, there was no standard procedure.

LHS therefore wanted to make the process faster, more efficient, more secure, standardised and, ideally, paperless. To achieve these goals, the company wanted to enable individuals applying for social housing to self-serve by submitting their identity documents during the registration process – rather than waiting until they had chosen a property.

As Peter Riley, managing director of LHS noted, “Imagine a large local authority scheme of multiple councils where you might have up to a 100,000 people on the housing registers. If you can get 90,000 of those people to self-service, you can save a lot of work. You might still need to manually check the identities of 10,000 people, but that’s still a huge efficiency gain.”

A meeting of minds

As part of his job, Peter regularly attends housing and counter fraud events, and hosts national user groups for local authorities and housing associations across the UK. Tony Machin, CEO of TrustID, is a regular speaker at these events. Having heard Tony speak, Peter realised that TrustID’s approach to digital identity checking, and app integration was exactly what he was looking for.

The two elements of TrustID’s identity checking service that particularly impressed Peter were its Guest Link facility (which enables users to upload their own documents) and its API. Peter realised that he could use the API to integrate the Guest Link facility into LHS’s own software and enable applicants to upload identity documents themselves, during the registration process.

LHS and TrustID worked together on the integration, consulting with several local authorities to ensure a good end-user experience. Applicants using the LHS system are now presented with a drop-down list of official government identity documents to upload – such as a passport or driving licence. Once they have registered and chosen a property, the local authority can either check the identity document themselves or, at the click of a mouse, send it to TrustID. In the latter instance, TrustID’s software will scan the printed security features within the document and, if legitimate, send confirmation – usually within minutes.

The process is fast, paperless, and reliable.

A win for everyone

The new system is perfectly aligned with the Government Digital Service standard, which encourages public sector organisations to replace labour intensive, paper-based processes with more user-friendly digital practices. Anne Duffield, Head of Housing Access at Manchester City Council, said: “The document management upload system we implemented with Locata transformed the way we receive and process information from applicants. The vast majority of applicants now provide the proof of identity we require through this system – greatly reducing paperwork and speeding up the application process. And because we were already using it when lockdown started, our housing officers were able to make a smooth transition to working from home.”

Peter Riley, managing director of LHS says of the new self-service facility, “Council’s really like it, we really like it, and the users really like it because it’s so much easier for them. They can go onto a secure website and upload their identity documents, all within a few minutes. It simplifies the registration process, standardises the procedure, and helps people who urgently need social housing get into their chosen property more quickly.”

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Rent Increases Under Review: What Landlords Need to Know

By Allison Thompson, National Lettings Managing Director, Leaders The Renters’ Rights Bill is currently moving through the House of Lords and is expected to bring wide-ranging changes to the way privately rented homes are managed. Among the most significant are new limits on how and when landlords can increase rent. These reforms aim to improve…
Read More
Breaking News

Breaking Property News 9/09/25

Daily bite-sized proptech and property news in partnership with Proptech-X.   Why those who adopt AI responsibly stand to unlock efficiency, trust, and long-term relevance Artificial intelligence is no longer a distant promise—it is a practical tool transforming how the UK property market operates. From agencies and developers to investors and property managers, it has…
Read More
Breaking News

Industry reacts as Renters’ Rights Bill set to become law

The Renters’ Rights Bill has cleared its final stage in the Commons with Housing Minister Matthew Pennycook confirming that the Government has rejected almost all amendments proposed by the House of Lords. The legislation is now set to proceed through its final ‘ping-pong’ stage before receiving Royal Assent, with all of its major measures intact…
Read More
Home and Living

We asked housemates what really matters when living together

Finding a new houseshare can feel like a gamble. Will it be the warm, welcoming home of your dreams, or the kind of place you actively avoid until bedtime? With so many variables at play, what should you actually be looking for when viewing a co-living house, and what questions are worth asking the current…
Read More
Estate Agent Talk

The Rise of DIY Law: 8 Disputes Brits Are Handling Without Solicitors

A new study by South East law firm, Stephen Rimmer, has raised concern over the number of people attempting to handle legal disputes without professional help, often unaware of the costly risks involved. By analysing UK Google search activity from the past 12 months, the research uncovered the eight areas of dispute law most commonly…
Read More
estate agency contracts
Estate Agent Talk

Homebuyers demand transparency when referred to estate agents

The latest research from GetAgent Exchange has revealed that while referrals to estate agents are now commonplace in the home moving process, buyers and sellers want these referrals to come with transparent data and comparison options, not simply a single recommendation. The survey of more than 1,000 recent homebuyers found that 90% had been referred…
Read More