How To Convert Your Real Estate Listings Into Amazing Content.
What do you do when your SEO guy is constantly nagging you to write an article that’s so far out of your comfort zone that the mere idea of it fills you with dread? Welcome to my attempt at turning what is for me a hideously technical subject, into something vaguely digestible. And guess what? It’s not as boring as I thought it would be.
Huge apologies in advance but it turns out I’m one of those annoying people that actually loves what they do for a living. I get to drool over some of the most amazing homes in the world, I get to meet some of my personal industry heroes and I get to travel around the world billing my expenses as I go, but what I genuinely love the most, is converting my passion for luxury real estate from overexcitable chit chat with friends, into Arial font 12 for Homeadverts.com.
Now don’t get me wrong, I’d love to be able to rely on my professional passion alone to reach the dizzy heights of online success but as it turns out, those big wigs at Google have other ideas and unsurprisingly, my self approved gibberish has to actually comply with guidelines and regulations. Rules Schmules. So here’s my dilemma, how do I keep my SEO guy happy by providing him with box ticking material that will do wonders for our rankings, whilst simultaneously feeding my luxury real estate addiction?
So here goes nothing. Put the kettle on (I’m British don’t you know), and allow me to try and stimulate your inner geek with some real information about the importance of content marketing and why you and your business need to get involved.
Please head over to the Homeadverts blog to read the rest of the article.
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