Newmarket tops supply shortage hotspots as home sales surge by 79%

Love or Hate Rightmove
  • Newmarket in Suffolk is revealed as the top new supply shortage hotspot, seeing the biggest gap over the past year between the number of homes selling and new sellers coming to market:
    • The number of sales being agreed in the town is up by 79% on last July, while new sellers putting their properties up for sale is down by 49%
  • The top ten new supply shortage hotspots are all in South East and East of England, with average asking prices in three of the hotspots – Newmarket, Berkhamsted and Bushey – up by 9% since 2019
  • Nationally the average number of available properties on an agent’s books is 16, down from 29 in July 2020
  • The shortage areas could provide an opportunity for homeowners considering a move to take action now while stock is low and demand is high

New data from the UK’s biggest property website Rightmove reveals the new supply shortage hotspots around England.

The rankings are calculated based on the biggest changes in the number of homes being marked sold subject to contract and the number of new sellers putting their homes up for sale, compared to July last year.

Newmarket in Suffolk tops the list, which has seen a surge of 79% in sales agreed over the last year, and a 49% drop in new sellers coming to market.

Berkhamsted in Hertfordshire came in second place, with a surge of 58% in sales being agreed, and a drop of 57% in new sellers. Witney in Oxfordshire takes the third spot with sales up 51% and new sellers down 59%.

The stock shortage is being felt across the country, with the average available stock per agent on Rightmove dropping from 29 in July 2020 to just 16 properties now. Around two third of properties have already found a buyer, and some of the hotter areas like Newmarket are seeing a higher rate of three quarters of homes already sold subject to contract.

Tim Bannister, Rightmove’s Director of Property Data comments: “If we think back to July last year the market in England had been open again for around six weeks, the stamp duty holiday was announced, and a summer frenzy was just beginning. 12 months on, the combination of fewer sellers coming to market and sustained demand has resulted in a summer seller shortfall, and so the challenge for agents now is to try and replenish the stock to meet the demand from buyers. For those considering coming to market this year, now could be the time to find out what your home could be worth from a local agent.”

 

Location

 

% drop in number of new sellers versus July 2020 % rise in number of sales agreed versus July 2020 Average

Asking Price

July 2021

Average Asking Price July 2019

 

Average Asking Price change versus July 2019

 

Newmarket, Suffolk -49% 79% £320,043 £294,656 +9%
Berkhamsted, Hertfordshire -57% 58% £694,085 £636,055 +9%
Witney, Oxfordshire -59% 51% £347,798 £330,011 +5%
High Wycombe, Buckinghamshire -53% 55% £363,245 £349,043 +4%
St. Ives, Cambridgeshire -56% 49% £308,187 £294,018 +5%
Weybridge, Surrey -53% 49% £932,526 £961,008 -3%
Bushey, Hertfordshire -49% 53% £583,514 £536,083 +9%
Egham, Surrey -60% 41% £495,844 £472,470 +5%
Marlow, Buckinghamshire -58% 43% £726,383 £688,195 +6%
Farnborough, Hampshire -54% 45% £364,757 £354,849 +3%

Rightmove

UK Property news updates shared directly from Rightmove PLC - the country's leading property portal.

You May Also Enjoy

Breaking News

Second home hot-spots hit hardest by property slump

New analysis finds second home hot-spots, as well as London, lagged well behind national average growth Rathbones warns of relying on property to fund retirement, with research showing that equity portfolios outperformed housing by six times Housing in areas with high proportions of second homes lost more value in real terms in 2025 than the…
Read More
New Build for Merseyside
Estate Agent Talk

Strong demand for buyer support schemes

Less than 2% of homes for sale offer buyer support schemes despite strong demand – More than one in three scheme-backed homes already sold as affordability pressures continue to drive buyer demand The latest analysis from London estate agent Benham and Reeves has revealed that homes offering buyers additional support through affordability and purchasing schemes…
Read More
AI in estate agency letting agency property
Estate Agent Talk

A quarter of homebuyers think AI search will become more important than portals

New research from UK Property Development (UKPD) suggests that artificial intelligence could be poised to reshape the homebuying journey, with a quarter of recent homebuyers believing AI-powered search will soon overtake traditional property portals as the primary tool for finding a home. The findings come from a survey of 500 homeowners who purchased a property…
Read More
Breaking News

East of England struggling to meet demand for large family homes

The East of England is facing a growing shortage of large family homes, according to new analysis from UK Property Development (UKPD), creating increasing challenges for buyers leaving London in search of more space, better quality of life, and access to one of the capital’s most desirable commuter regions. UKPD analysed live property listings data*…
Read More
Breaking News

One in four tenants evicted a month ahead of the Renter’s Right Act

New analysis of 150,000 tenancies by COHO reveals that the Renters’ Rights Act (RRA) drove an estimated 73,900 additional tenancy eviction notices since 2023, with nearly 20,000 issued in the final month before the legislation came into force on 1 May. The data released this month by the property management software developer, revealed a sharp rise in evictions,…
Read More
Breaking News

First-time buyers paying £38K up front

Average cost of buying a first home climbs above £38,000 as removal costs surge New research from Lyons Bowe that the average cost of buying a first home now stands at £38,353, with first-time buyers facing substantial upfront costs beyond the purchase price itself, as removal costs continue to soar. Lyons Bowe examined the average…
Read More