OnTheMarket.com achieves record breaking month in July
OnTheMarket.com is pleased to announce another record breaking month of traffic for July with more than 5.2million visits – an increase of 18% on the previous month of June.*
It also attracted more than 2.4million unique visitors which was an increase of 17% on June’s figure of more than 2million.
Ian Springett, Chief Executive of OnTheMarket.com, said: “From a standing start just six months ago, the growth in our traffic, engagement, property stock and agent membership has been impressive.
“It took Zoopla three years to reach 5 million visits per month, even having acquired PropertyFinder, Hot Property and ThinkProperty along the way**.
“You may have seen some commentators asserting that all we have achieved is to strengthen Rightmove as it gains traffic, agents and property stock at the expense of Zoopla as the “dispensable number two” (FT Lombard column 30th July 2015).
“However, the reality is that we are on a growth path towards overtaking Zoopla and then building to provide a genuine, low-cost, alternative to Rightmove.”
*OnTheMarket.com measures its traffic using Google Analytics, a market leading website tool. In June, OnTheMarket.com achieved 4.4million visits.
**Source: ZPG Annual Report 2014.
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