Properties having prices reduced whilst on the market at highest level for 6 years according to Home.co.uk

July 12, 2018

Latest Home.co.uk Asking Price Index report- July 2018 headlines ‘Price Cutting Nears 6-Year High’.

The report reveals that home prices are basically static overall, rising a mere 0.1% this month. The total number of properties having their price reduced whilst on the market at highest level since Oct 2012.

According to Home.co.uk the number of properties on the market continues to grow overall, driven mainly by supply surges in the East, South East and South West. By way of contrast to the woes of the South, the northern regional property markets are thriving, as is Wales.

Doug Shephard, Directorat Home.co.uk said:
“So how long will London prices keep falling? This is a key question for the UK market as a whole, as history tells us that what happens first in London happens later to the rest of the regions.

“The answer could be quite simple: when rental yields return to attractive levels. For that to happen, either prices must come down or rents must rise or both. In fact, the current trends show both processes are occurring already, but slowly. Prices have fallen around 2.7% over the last year and rents have risen 3.0% at the same time. However, the typical gross yield for London (around 3.8%), whilst improving, is still much less attractive than in many other parts of the country. In Prime Central London, it’s much worse. Yields in the North and West are much higher and that is what is driving those markets. In Leeds, for example, the typical yield is an attractive (and reasonably profitable) 6.0%. ” more….

Read the Home.co.uk Asking Price Index report 12th July 2018 in full click here.

Allen Walkey

Highly experienced businessman with a successful career in property sales and investment both in the UK and abroad. Now a freelance writer and blogger for the property and Investment Industry, keeping readers up-to-date with changes and events in a rapidly changing world.

You May Also Enjoy

Love or Hate Rightmove
Breaking News

Rightmove launches next phase of marketing campaign

Rightmove, the UK’s largest property platform, launches next phase of its brand advertising campaign, ‘If they can find it, so can you.’ The multi-channel campaign will appear in prime-time TV slots, and across digital, social, and outdoor advertising, to help drive people to agents’ brands and properties on Rightmove. ‘If they can find it, so…
Read More →
Breaking News

Zoopla identifies the garage demand hotspots in the UK

London Borough of Barking and Dagenham tops UK demand for homes with garages, with asking prices £129,000 more than the average asking price of a typical home in the area Garages remain a highly desired feature for homebuyers across the nation, with the feature ranked as the second most searched for keyword for two years…
Read More →
Breaking News

New Sanction Rules for Letting Agents

Letting agency businesses across the UK need to work to a new sanctions reporting framework from today, 14 May 2025, and Propertymark has stressed that it is vital that every agent understands the rules and adjusts working practices and systems accordingly. Under the Sanctions and Anti-Money Laundering Act 2018, the UK Government introduced a new…
Read More →
Home and Living

Optimizing Property Maintenance: A Strategic Guide to Boosting ROI

Keeping up with property maintenance isn’t just about fixing things—it’s about protecting your investment and maximizing its value over time. A well-thought-out maintenance strategy ensures steady income while preventing costly vacancies. No matter the type of property you manage, treating maintenance as a smart business move pays off in the long run. Why Maintenance Matters…
Read More →
Home and Living

Transforming Fixer-Uppers into High-Value Rentals: Smart Renovation Strategies for Property Owners

So, you’ve taken the plunge and bought a fixer-upper—congratulations! You’ve either scored an incredible investment or embarked on the ultimate DIY challenge. Either way, there’s no need to panic. With a strategic approach, even the most outdated property can be transformed into a high-value rental. Ready to turn that renovation gamble into a profitable asset?…
Read More →
Home and Living

Enhancing Rental Properties: Aesthetic and Functional Home Improvement Tips

Providing tenants with both comfort and convenience is a cornerstone of effective property management, but it shouldn’t come at the cost of aesthetics. Striking the right balance between functionality and visual appeal is essential in rental properties, as residents appreciate both practical features and well-designed spaces. Rental seekers now have more choices when picking their…
Read More →