Property videos – do they work?

February 26, 2016

Property Videos and videos in general have high conversion rates and other awesome benefits – 

Video can simplify things, if you need to write a lot of content describing a rooms features and keeping the reader interested can be difficult, however in a video the viewer can see it all in a few minutes and get much more of a feel of the property than text would portray.  

Viewers are 64-85% more likely to buy after watching a product video and considering video appears in 70% of the top 100 search results listing this seems a good reason to consider using video in some form for your company or property marketing strategy. 

Over 6 billion hours of  video are watched each month on YouTube – 50% more than last year!

Having a video on your website has major benefits, increasing the viewers time spent on your site will tell google that the content on your website is of good value, association between your website and your YouTube account. Sharing links over social media and email again will assist with your websites organic listing. 

Optimization of the video on google can be done in an instant, videos we have produced are listed high on page 2 and listed above the major portal agents sites, videos which are optimized on google are listed on both mobile devices and desk top pc’s, and are listed within minutes of being uploaded!

This medium is an awesome tool to get further Brand awareness and gain exposure of your properties or developments.


 

Alex Evans

You May Also Enjoy

Estate Agent Talk

3 ways a new-build could boost your purchasing position

The latest internal data release from award-winning mortgage adviser, Alexander Hall, has revealed that it’s not just younger, first-time buyers taking advantage of new-build benefits to buy one-bed flats. Multiple homebuyer demographics are purchasing at all levels of the property ladder, buoyed by improvements to the mortgage market landscape, which have seen lenders offer greater…
Read More →
Estate Agent Talk

‘Outdated’ mainstream homebuying can learn from auctions to give security to buyers and sellers

Andy Thompson, Director at Eddisons part of Begbies Traynor Group, said: “Buying and selling through auctions prioritises speed, transparency and security. By front loading elements such as legal documents, background checks and searches, both buyers and sellers have confidently and fully committed to the transaction, which means when the hammer falls, contracts are exchanged and…
Read More →
Breaking News

What the 2025 Party Conferences Told Us About Property

Inventory Base, the UK’s leading platform for property reporting and compliance, has today released its analysis of key housing and property policy developments from all four major UK political party conferences, revealing a clear divide between those prioritising hard targets and those favouring deregulation. With housing a central issue on the national agenda ahead of…
Read More →
Breaking News

Home sellers could struggle with problem properties

Sellers could struggle with problem properties, as government moves to force homeowners to list property issues upfront The latest research from nationwide cash buying company and quick sale specialists, Springbok Properties, has found that sellers could face a tougher time finding a buyer, as government plans to force them to list known issues with their…
Read More →
Damaged timber from Dry Rot
Estate Agent Talk

Mould and damp – what you need to know ahead of winter

With the winter months just round the corner, problems with damp and mould can become far more prominent. Autumntime is when many people turn on central heating systems and choose to close windows, preventing fresh air ventilation needed to allow damp air to leave a property. Unfortunately, the combination of warm and damp air can…
Read More →
Breaking News

Rental price and average salary tracker – September 2025

London and South East see biggest dips in required rental salary year-on-year London and the South East saw the sharpest dips year-on-year in the average salary needed in order to rent the average home in that area. London saw a 4.2% drop, whilst the South East saw a decline of 2.9%. Yorkshire and Humberside saw…
Read More →