Property videos – do they work?

February 26, 2016

Property Videos and videos in general have high conversion rates and other awesome benefits – 

Video can simplify things, if you need to write a lot of content describing a rooms features and keeping the reader interested can be difficult, however in a video the viewer can see it all in a few minutes and get much more of a feel of the property than text would portray.  

Viewers are 64-85% more likely to buy after watching a product video and considering video appears in 70% of the top 100 search results listing this seems a good reason to consider using video in some form for your company or property marketing strategy. 

Over 6 billion hours of  video are watched each month on YouTube – 50% more than last year!

Having a video on your website has major benefits, increasing the viewers time spent on your site will tell google that the content on your website is of good value, association between your website and your YouTube account. Sharing links over social media and email again will assist with your websites organic listing. 

Optimization of the video on google can be done in an instant, videos we have produced are listed high on page 2 and listed above the major portal agents sites, videos which are optimized on google are listed on both mobile devices and desk top pc’s, and are listed within minutes of being uploaded!

This medium is an awesome tool to get further Brand awareness and gain exposure of your properties or developments.


 

Alex Evans

You May Also Enjoy

Breaking News

Breaking Property News 21/11/25

Daily bite-sized proptech and property news in partnership with Proptech-X.   VE+ the new procurement engine cutting developers costs without compromise Finishes packages are specification sensitive and expensive components of any build – VE+ fixes this  As construction costs continue to climb and procurement timelines tighten, developers and contractors are being pushed harder than ever…
Read More →
Breaking News

Inheritance Tax Receipts raise £5.2 billion in seven months

Inheritance tax (IHT) receipts hit £5.2 billion in the first seven months of the 2025/26 tax year, according to data released by HM Revenue and Customs (HMRC) this morning. This is £0.2 billion higher than same period of the previous tax year and continues an upward trend over the last two decades. Nicholas Hyett, Investment…
Read More →
Breaking News

FMB calls on Reeves to scrap housing tax threat

The Chancellor needs to scrap the Government’s proposed landfill tax quarry exemption which will add up to £28,000 to the cost of homes on small sites in next week’s Autumn Budget, says the Federation of Master Builders (FMB). Brian Berry, Chief Executive of the FMB, said: “At a time when the Government is failing to…
Read More →
Breaking News

Full Steam Ahead! UK Construction to return to growth in 2026

Construction intelligence specialists predict renewed activity following false-start over the summer. Revised figures will see UK construction sector grow 21% over the next two years Private housebuilding remains on course to grow significantly, with activity still predicted to rise by almost a fifth in 2027 Commercial office starts set to continue their ascent, and increasing…
Read More →
Breaking News

Winter is Coming: Douglas & Gordon Warns Landlords and Tenants to Take Action Before Disputes Occur

Mould, damp, burst pipes and boilers on the blink? With temperatures set to plummet in London this week, real-estate agent Douglas & Gordon is advising landlords and tenants to take action before issues occur. With 45% of landlords experiencing arrears or disputes, often linked to property condition or delayed maintenance* the agent’s expert lettings team…
Read More →
Breaking News

Home sellers slashing asking prices amid Budget speculation

The latest research from Property DriveBuy reveals that homesellers are slashing asking prices across the country in an attempt to attract buyers in a stagnant pre-Budget housing market. The latest asking price data* shows that the average asking price in Britain (£364,833) fell by -1.8% between October and November 2025, contributing to an overall annual…
Read More →