Rightmove open forum: Tackling misconceptions about agents head on

September 25, 2024
Love or Hate Rightmove

Rightmove is hosting an open forum with agents, to discuss how to tackle misconceptions from the public about the estate agency industry together.

Taking place on Thursday 26th September at 10:00am, the open forum is an opportunity for Rightmove and agents to work on solutions together, to dispel some of the most common misconceptions that agents have said that the public has about the profession.

In research amongst agents of different sizes and business types, agents said that dispelling some of the public’s negative beliefs about agents and the value of services, was something they felt Rightmove could play a significant role in.

Rightmove’s Director of Agent Partnerships, Christian Balshen, will be joined by Katie Griffin, Director at Sawdye & Harris and Ben Gee, of Hat and Home in the open forum format.

Katie is a qualified Chartered Surveyor and previous President of The National Association of Estate Agents, while Ben has over two decades of experience in the property sector and founded his own agency in 2021.

Agents joining the session can expect:

  • A live Q&A between Rightmove and agents, to gain a deeper understanding of the challenges and misconceptions facing the industry and what Rightmove can to do to support improving the perception of agents by home-movers and the general public
  • New data insights from Rightmove’s latest home-mover research, uncovering how the UK public feels about estate and letting agents today
  • Working on solutions together and setting expectations of what is needed by agents from portals and professional bodies, for example the recruitment and retention of staff, or training and qualifications

Rightmove’s Christian Balshen said: “Many estate agent partners I talk to feel that the public perception of the role of an estate agent is not always aligned with what an estate agent can actually influence, and that very often the skill and expertise it takes to get a sale or let over the line goes unrecognised. We see this as an opportunity to support the industry and help to change those misconceptions, and we thought that an open forum for our partners to tell us what we could and should do is the best place to start.”

Rightmove agent members who would like to sign up for the open forum can do so here: https://hub.rightmove.co.uk/webinar/tackling-misconceptions-about-agents-head-on/

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website.

You May Also Enjoy

Love or Hate Rightmove
Breaking News

Record high rents as landlords brace for budget impact

Average advertised rents outside London hit a 19th consecutive quarterly record of £1,344 per calendar month (pcm), up 5.2% from last year, although this is the slowest rate of growth since 2021 London rents also hit a new record at £2,694 pcm, 2.5% higher than last year (£2,627 pcm) The balance between supply and demand continues…
Read More →
Estate Agent Talk

How to Fetch Faster Results in Real Estate Business Using 3D Animation?

Architects and realtors are well aware that computer-generated images (CG movies) are an effective tool for their presentations and marketing materials. The only issue is that having them manufactured can be time-consuming. Depending on its complexity, a 3D animation project can take anywhere from a few weeks to over a month to complete. However, in…
Read More →
Estate Agent Talk

Successful Marketing Ideas: Leaflet Distribution

In an age where digital channels reign supreme, the tactile feel of a leaflet can bring a refreshing twist to your marketing strategy. Leaflet distribution is not just a tried-and-true method, but when executed properly, it has the power to penetrate the market with a tangible, physical message. As businesses seek to create meaningful connections…
Read More →
Estate Agent Talk

Cash sales: Biggest shifts in outright property purchases in the UK

A new study uncovers the dramatic rise and fall of cash property sales in the UK over the last decade. Inverclyde saw a staggering 39.4% surge in cash sales since 2013, with over half of all properties bought outright in 2023. In stark contrast, Harlow witnessed a shocking 44.9% plunge in cash buyers during the…
Read More →
Estate Agent Talk

The Importance of Residential Surveys and Home Buying Reports

When it comes to buying a property, it’s easy to get caught up in the excitement of finding your dream home. However, it’s crucial not to overlook the importance of conducting a residential survey and obtaining a home buying report. These essential tools provide valuable insights into the condition and value of a property, allowing…
Read More →
Breaking News

Landmark Information Group Q3 2024 Property Trends Report (England and Wales)

Despite surge in housing supply, economic and political climate continues to put downward pressure on completion rates Landmark’s newly released Q3 Residential Property Trends report demonstrates a detailed analysis of the housing market, providing data from July to September 2024. The report highlights that high supply is offset by slow completions, with economic and political…
Read More →