The importance of Estate and Letting Agents

for sale sign london

The Estate & Lettings Association UK (ELAA-UK) is launching a campaign to highlight the value of professional estate and letting agents throughout the UK.

ELAA-UK says that it wants to make consumers more aware of the work that Estate and Letting agents do and the added value they bring to each and every property they sell or let.

The campaign will inform consumers of the hard work that Estate agents and Letting agents do on a daily basis as well as the important role they play in each transaction.

Recently the public have underestimated all the work that actually goes into valuing, marketing and selling or letting a property and the work that is required after a sale or let has been agreed upon.’ Says Kimberley Taylor of The Estate & Letting Agents Association UK.

She says that ‘Estate and Letting agents provide an important service and most consumers that have used a traditional (or high street) agent say that they believe they received excellent value for money. The public need to know that a good agent can not only get the best price which could mean tens of thousands of pounds extra for a seller but they will also alleviate a lot of the pressure and stress involved in selling or letting a property. An agent will talk to all parties involved including buyers or tenants and solicitors, they will try to ensure that the entire transaction goes through as smoothly as possible

ELAA-UK states that people need to realise that an Estate or Letting agents work starts before they even come to the initial valuation and continues much after an offer is accepted.

Karl Dillon of ELAA-UK explains that ‘Prior to an agent coming to the initial valuation they will usually use their extensive knowledge and resources to research the property, the area and possible values. Once an agent has been instructed they will again use their extensive knowledge, experience and resources to work out the best price for a property as well as the best marketing plan for that particular property and the needs of the seller or landlord. The agent will then arrange for photos, floor-plans, descriptions, etc of the property to use in marketing materials and listings. Estate and Letting agents will usually accompany potential buyers (or tenants) on viewing and will use their experience and skills to sell the advantages of the property to obtain as much interest in the property as possible. They will use their negotiating skills to make sure the seller (or landlord) gets the best price. Once a sale or let has been agreed the agent’s work does not stop, they will work with all parties involved including the seller/landlord, the buyers/tenants and the solicitors to try to make the entire transaction go as smoothly as possible in a timely manner.

Karl says ‘These are just few examples of the work a good Estate or Letting agent will do on behalf of their client and we will be focusing more on all aspects of the work that Estate and Letting agents carry out and the importance of using a good Estate or Letting agent over the next few weeks.

ELAA-UK states that they will be emphasising to consumers the tremendous value for money that Estate and Letting agents represent by highlighting, in addition to many other facts, that a good agent could achieve £10,000’s more for their property as well as informing consumers that Estate & Letting agents fees in the UK are amongst the lowest in the world.

ELAA-UK, that originally created the hashtag #AppreciateEstateAgents says it’s time for the public to realise that Estate and Letting agents are professionals offering a much needed service and that they not only provide great value for money but could actually make consumers £10,000’s.

ELAA-UK is asking Estate and Letting agents to send in their stories and reasons why Estate and Letting agents should be appreciated to appreciate@elaa-uk.org

To find out more about ELAA-UK or to keep updated with the campaign visit www.ELAA-UK.org

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Rightmove logo
Breaking News

Rightmove asks government to carefully consider property tax changes

The UK’s largest property platform Rightmove is asking the government to carefully consider the impact of any changes to property taxation to avoid unintended consequences which would risk stalling parts of the market. Key data National property tax Just under a third (30%) of homes for sale in England are priced at over £500,000, and…
Read More
Estate Agent Talk

Get Fast and Reliable Basement Flood Cleaning Services

Having water in your basement is awful. It could be because of a storm, busted pipe, or bad sump pump. Whatever the reason, water damage in your basement has disastrous effects if not dealt with. Basement Flood Cleaning Services are what you need. They will dry it out, disinfect the floor, and have your basement…
Read More
Breaking News

Breaking Property News 21/08/25

Daily bite-sized proptech and property news in partnership with Proptech-X.   Providing comprehensive, predictive operational intelligence across all aspects of building operations  JLL (NYSE: JLL) this week introduced artificial intelligence (AI) capabilities that are now available as an add-on to Prism, its award-winning building operations platform. As part of JLL’s property management technology ecosystem powered by…
Read More
Breaking News

UK House Price Index summary: June 2025

The average monthly rate of house price growth in June was 1.4%. The average annual rate of house price growth in June was 3.7%, up from 2.7% in May. As a result, the average UK house price remains at £269,000.   CEO of Yopa, Verona Frankish, commented: “June’s figures reflect a market that is steadily…
Read More
Breaking News

Private rent and house prices, UK: August 2025

Average UK monthly private rents increased by 5.9%, to £1,343, in the 12 months to July 2025 (provisional estimate); this annual growth rate is down from 6.7% in the 12 months to June 2025. Average rents increased to £1,398 (6.0%) in England, £807 (7.9%) in Wales, and £999 (3.6%) in Scotland, in the 12 months…
Read More
Breaking News

Industry response to latest inflation figures

Nathan Emerson, CEO of Propertymark, comments: “Unfortunately, any increase seen within the rate of inflation does brings very justified concerns to consumers, many of whom are still struggling with the cost of living, which has been steadily rising over the past few years. “Although there is more work to be done to help ensure inflation…
Read More