Selling your property takes a lot of planning, preparation, marketing, and waiting. All of these require the seller’s time and attention to detail. The marketing part is primarily done by a real estate agent who is in charge of listing, advertising, and arranging viewings for your property. These agents should be able to provide options and recommend service providers like raisedfloor.co.uk depending on what your property needs are.
A property rarely “sells itself” even in great marketing conditions. Finding the right real estate agent to get your property sold can save you a lot of hassle.
On choosing a real estate agent, you should know what to expect from them when you sell your property. Here are a few:
Prepare your property for selling.
Real estate agents do not only sell your house, but they also know how to maximize the value of your property. They will determine which parts of your house need improvements to increase its value. They can inform you of which defects should you be most worried about when preparing your property and give you good advice on proper remedies.
Strategize the marketing of the property.
Marketing is your real estate agent’s bread and butter. They should be able to provide a clear and precise strategy on how to sell your property. These people should be knowledgeable on how to market your property on all available marketing platforms, maximizing the potential of the Internet, social media, and technology in selling your property. Creativity is the key. Let them take photos and record videos of your property. These people should be in charge of representing the seller in property viewings and some parts of the dealing process. Your agent should be present in all of the site viewings, and absence, even just once, is inexcusable.
Communicate with the seller.
Real estate agents are in charge mostly of the marketing part, so they have to be in constant communication with you as to the developments in the selling of the property. They should also convey to you the feedback received from the viewing of the property. This is crucial so that you act immediately on the needs of the property.
Proper pricing of the property.
A great real estate agent should be able to price the property appropriately. All aspects should be considered in pricing. Incorrect pricing will be detrimental to the sale of the said property. The real estate agent should be an expert in the local valuations and should consider the market analysis of the property before throwing out a price.
Sell the property to the right buyer.
The real estate agent should ensure that the buyer is qualified. A lot of buyers can come and say that they want to buy the property, but the most important thing to a realtor is to find a buyer who meets the requirements and has good financial standing to purchase the property.
Negotiate what’s best for the client.
Real estate agents are hired to be the representatives of the sellers; in turn, they should also negotiate for the best terms and conditions for their client. A good real estate agent should be an advocate for the best possible outcome on both of the parties, namely, the seller and buyer. In choosing the right real estate agent, you should not find someone who is looking forward to getting the sale as quickly as possible. Instead, look for an agent who can guide you on what’s best for you, someone who can maximize the transaction.
Close the deal.
The real estate agent should be able to close all the loose ends of the transaction. Selling your property requires a lot of work, and the last thing you need are hitches during the closing of the sale. It is expected of a real estate agent to take care of all the little details from the start of the selling process to the final parts of the sale. Loose ends like certifications, permits, and readings should be taken care of before the negotiation.
In the real estate market, the difference between a marketable property and one that is not can be rectified if you have an excellent real estate agent. Don’t just jump into offers of selling your house. Take note that a lot of offers will come your way, but it is also your duty to look for an agent that will help you in every aspect of selling the property. Look into customer reviews and feedback; these are important as they tell a lot about the real estate agent. It is also wise to set proper expectations with your real estate agent before getting into an agreement. Good communication between the seller and the agent is essential to make that sale possible.
Author: Estate Agent Networking UK
We share news updates and posts from within in the industry. All content shared via this Estate Agent Networking user account are third party and not that of our team.