ZPG has partnered with prop-tech company Vieweet and is set to launch the world’s first remote-viewing platform called Smart Viewing on its Zoopla site, enabling house hunters to view property remotely from the comfort of their very own home.

The innovative solution solves the age-old problem of property consumers not having enough time to view as many properties as they wish. Instead of having to get the vendor, landlord, agent, and prospective buyer or tenant each to attend the property at the same time, Smart Viewing allows all interested parties to take part in an interactive viewing event via Zoopla, from anywhere in the world.

The viewings are carried out in real time, using live audio and 360-degree panoramic images, with the agent effectively hosting and controlling the Smart Viewing and responding to questions via live messaging and acting as the online guide. The agent hosting the Smart Viewing can have multiple renters or buyers online at any one stage enabling them to increase their pool of possible offers with consumers booking slots directly with the agent via Zoopla.

ZPG and Vieweet have been piloting the initiative for the past six weeks with a number of agents including Anderson Rose, Ludlow Thompson and Thomas Morris and expect to make the offering available to all its member agents in the coming weeks as part of their existing ZPG subscription.

Matt Cohan, Group Product Officer at ZPG said, “When we launch this it will be a world first. What really excites us about this service is that not only does it help our agent partners become more effective by conducting online viewings, it also showcases their expertise to a wider audience with the potential of winning more stock in a highly competitive market.”

Vieweet CEO Marc Haguenauer said: “Despite huge leaps in technology, the traditional way of viewing properties hasn’t changed in the last 100 years. The seller or landlord has to prepare the property in question, the agent and prospective buyer or tenant has to spend valuable time travelling there – with the potential for both parties to be frustrated if their client is not fully qualified or their expectations are not met. “The launch of Smart Viewing marks the dawn of a new era. Why go to the property when the property can come to us?”

Simon Bradbury from leading estate agent Thomas Morris who was the first agent in the world to have a property featured on Zoopla with a Smart Viewing option, said: “Smart Viewing makes us more efficient. We now don’t need to commute to every property for a viewing. We can give our customers another option to do the initial viewing online. If they like it they can then book a physical viewing.”

Breaking News post from: Property Publicity – Eric Dixon eric@propertypublicity.co.uk

Christopher Walkey

Founder of Estate Agent Networking. Internationally invited speaker on how to build online target audiences using Social Media. Writes about UK property prices, housing, politics and affordable homes.

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