LANDLORDS FOLLOW TENANTS OUT OF CAPITAL AS RENTAL DEMAND NOSEDIVES

The central London rental market is beginning to show signs of topping out as tenant demand slides and landlords look to higher yielding investments in other areas of the UK.

New research* shows that the number landlords reporting a rise in tenant demand over the past quarter has slipped almost 30 percentage points when compared to the same point last year – down to 17 per cent from 45 per cent.

The findings also show that 40 per cent of landlords in the South East report a rise in tenant demand over the past quarter – the highest reported across the UK – indicating that tenants are increasingly looking to move out of central London to more affordable suburbs.

The perceived drop in rental demand in central London coincides with a more conservative approach from landlords to purchasing property in the capital in the coming months.

Just 5 per cent of landlords who operate in London say they plan to purchase more properties in the next quarter, the lowest across all regions and down from 15 per cent this time last year.

In contrast, the proportion of landlords operating in the North East who plan to buy in the next three months has almost doubled – up from 10 per cent this time last year to 19 per cent. The proportion of landlords in Yorkshire looking to buy has also jumped significantly from 10 per cent this time last year to 16 per cent this quarter.

All this comes as recent news from Countrywide shows that rents in the capital have fallen by 2.9 per cent over the past year.**

Carolyn Uphill, Chairman of the NLA, said:

“It looks like central London is simply becoming too expensive for most people, regardless of whether you want to buy, invest or rent.

“For many tenants the practical solution of moving out of the city to more affordable suburbs with good transport links is becoming increasingly appealing.

“In turn, it seems that landlords have been quick to respond, turning their backs on the capital and looking to other areas where the upfront cost of acquiring property is lower, and the potential yields to be had are higher”.

Breaking News from: Alex Brent alex.brent@landlords.org.uk

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

to let sign 2025
Breaking News

Thames Valley Rents Surge to £1,448 – 6% Above UK Average

Average rents in Thames Valley reach £1,448 pcm, nearly 6% above the UK average, new report reveals Rents in Thames Valley reach £1,448 pcm, nearly 6% above the UK average of £1,369 Wokingham and Reading highlighted as key areas of interest for renters and investors Renters in Thames Valley are more likely to be older than anywhere else in…
Read More
Breaking News

July’s HMRC Property Transactions Report

Headline statistics Headline statistics from the latest transactions data include: the provisional seasonally adjusted estimate of the number of UK residential transactions in July 2026 is 96,710, 1% lower than July 2025 and 2% lower than June 2026 the provisional non-seasonally adjusted estimate of the number of UK residential transactions in July 2026 is 106,620, 5% higher than July…
Read More
Breaking News

Almost half of homesellers hit by broken chains

The latest research from House Buyer Bureau has revealed that almost half of home sellers who form part of a property chain have seen that chain break during the sales process, with buyers changing their minds and pulling out by far the most common reason why.   House Buyer Bureau commissioned an independent survey of 1,072…
Read More
Social Housing 2019
Breaking News

Only 1 in 10 new-build homebuyers happy

Just 1 in 10 new-build buyers got the home they wanted before moving in   The latest research from UK Property Development (UKPD) has found that just 11% of people who purchased a new-build home in the past two years were able to personalise their property exactly as they wanted before moving in. As a…
Read More
Breaking News

One-third of tenant income in the UK goes on rent

Lomond’s Summer 2026 Quarterly Insights report reveals tenants now spend an average of 32.7% of their yearly income on rent UK average rents rise to £1,369pcm, increasing by +4.3% in the same period last year Average rent in London reaches £2,418pcm, 76% higher than the UK average The average age of renters across the UK is now 31.5   Lomond, the UK’s leading network of lettings and sales agents, has…
Read More
Finance

Six in 10 UK businesses look to adapt operations in response to extreme heat

37 per cent have increased heat-related investment, with 23 per cent considering it Cooling equipment, including air conditioning and ventilation, is the most common investment priority (28 per cent) Barclays anonymised client data shows that air conditioning suppliers saw cash inflows increase by 4.3 per cent year-on-year into Barclays accounts Consumers claim 25.1°C is their…
Read More