All year round property market

In a recent article coming from  National Estate Agent Strutt and Parker they report that property at all price levels is going under offer, they say that is clear evidence that quality buyers are out there and that they want to buy. Viewings are higher than expected for the time of year with unusually  high numbers of buyers registering with them.

Edward Church,Partner at Strutt & Parker in Canterbury reportedly says: “Decisions about when and how to market your home are best taken in light of the facts on the ground. The idea of a seasonal market place has dissipated. This year the market has been affected by politics more than any other external factor, bearing little resemblance to the traditional ‘norms’.”

“During October we agreed more sales than in any of the previous six months. The quality of buyers is good, and we are talking to them in steadily increasing numbers. Buyers have put off their buying decisions, often for several months and in many cases for a year or more. But ultimately, they still do want to buy. And they will buy. It is our role as agents to encourage that buying process.

“Looking back to the winter of 2002 when we scarcely sold a house during the autumn as the whole country was under several feet of water, it was the week before Christmas that saw us agree the sale of more houses than in any other week. There is every reason to think that the next two months will result in good sales. The market waits for no man – don’t miss it.”

A good point made in the article is that continued marketing of a property even through what may be thought is a quiet period can result in the property for sale being viewed online much more than usual. Property portal visits generally peak between  Christmas Eve and New Year’s Day. Highest ever Rightmove page views were recorded last year during Christmas and web traffic in January was at an overall high.

Link to full article: http://www.struttandparker.com/news/residential-property/why-sellers-shouldnt-wait-until-spring-301115

 

 

Allen Walkey

Highly experienced businessman with a successful career in property sales and investment both in the UK and abroad. Now a freelance writer and blogger for the property and Investment Industry, keeping readers up-to-date with changes and events in a rapidly changing world.

You May Also Enjoy

Breaking News

Biggest Shake-up of Home Buying in Decades

Families and first-time buyers set to save time, money, and stress under major changes to the homebuying process – supporting the next generation and those locked out by a slow and unfair system New sales packs to ensure buyers have the information they need upfront, earlier binding agreements, and digital tools will halve the number…
Read More
Breaking News

More than half of home movers try D.AI.Y

but 38% say it gave them bad advice   The latest research from Yopa has found that 57% of home movers have engaged in D.AI.Y, to help maintain, repair and improve their homes, although more than a third have been given advice that later turned out to be incorrect. Yopa surveyed recent homebuyers to understand…
Read More
Breaking News

Home buying journey is about to become unrecognisable

Claire Van der Zant, CEO of Novus Strategy, comments on the Government’s homebuying reform “The industry has been very vocal in its demands for mandation and this is the most impactful example yet of government intervention that will drive the change everyone has been asking for. What it will mean is the complete reorganisation of…
Read More
bank of england interest rate
Breaking News

Bank of England holds interest rates at 3.75%

The Bank of England has announced its decision to hold the base rate at 3.75%. This decision comes as a result of wider economic uncertainty and inflation (CPI) increasing to 3.3% in March and remaining above the Bank’s 2.0% target. Here are some thoughts from within the property industry.   Matt Smith, Rightmove’s mortgage expert…
Read More
Rightmove logo
Breaking News

Property valuation leads to agents up 55%

Rightmove, the UK’s largest property portal, has reported a 55% year-to-date uplift in property valuation leads for agents compared with the same period last year (January – May). The uplift follows the launch of Online Agent Valuation in late 2025, designed to help agents engage more effectively with prospective sellers, alongside a series of AI enhancements across Rightmove’s valuation tools. Online Agent Valuation connects agents with motivated homeowners who choose to begin their selling journey…
Read More
Breaking News

Britain’s equestrian homes average value of £1.3m

South East accounts for one in five opportunities The latest research from LandSale, the property portal dedicated to land and rural property, has found that those inspired to enter the equestrian world following Royal Ascot this week will need a budget of £1.265m in order to get started, with the South East home to the…
Read More