All year round property market

In a recent article coming from  National Estate Agent Strutt and Parker they report that property at all price levels is going under offer, they say that is clear evidence that quality buyers are out there and that they want to buy. Viewings are higher than expected for the time of year with unusually  high numbers of buyers registering with them.

Edward Church,Partner at Strutt & Parker in Canterbury reportedly says: “Decisions about when and how to market your home are best taken in light of the facts on the ground. The idea of a seasonal market place has dissipated. This year the market has been affected by politics more than any other external factor, bearing little resemblance to the traditional ‘norms’.”

“During October we agreed more sales than in any of the previous six months. The quality of buyers is good, and we are talking to them in steadily increasing numbers. Buyers have put off their buying decisions, often for several months and in many cases for a year or more. But ultimately, they still do want to buy. And they will buy. It is our role as agents to encourage that buying process.

“Looking back to the winter of 2002 when we scarcely sold a house during the autumn as the whole country was under several feet of water, it was the week before Christmas that saw us agree the sale of more houses than in any other week. There is every reason to think that the next two months will result in good sales. The market waits for no man – don’t miss it.”

A good point made in the article is that continued marketing of a property even through what may be thought is a quiet period can result in the property for sale being viewed online much more than usual. Property portal visits generally peak between  Christmas Eve and New Year’s Day. Highest ever Rightmove page views were recorded last year during Christmas and web traffic in January was at an overall high.

Link to full article: http://www.struttandparker.com/news/residential-property/why-sellers-shouldnt-wait-until-spring-301115

 

 

Allen Walkey

Highly experienced businessman with a successful career in property sales and investment both in the UK and abroad. Now a freelance writer and blogger for the property and Investment Industry, keeping readers up-to-date with changes and events in a rapidly changing world.

You May Also Enjoy

Breaking News

Annual house price growth halves in September

UK annual house price growth halved to 0.8% in September, from 1.6% in August Northern Ireland remained best performing region, with prices up 5.9% year on year in Q3 2026 East Anglia weakest performing region, with annual decline of 0.7% Terraced properties were the strongest performing property type, with a 1.8% rise, whilst flats remained…
Read More →
Estate Agents should not all look the same
Estate Agent Talk

Homesellers say valuation appointment is key

Nearly nine in 10 home sellers say the valuation appointment is key when choosing an estate agent   The latest research from GetAgent.co.uk has revealed that the valuation appointment remains one of the most influential stages of the home selling journey, with almost nine in 10 sellers saying it played an important role when deciding which…
Read More →
Rightmove logo
Breaking News

London’s rental market bucks the national trend

New analysis from the UK’s largest property platform Rightmove reveals that rental demand in the capital is up 7% in September while Great Britain overall is 2% below last year Rental demand in London had been running around 7% below 2025 levels on average throughout 2026 until the end of August before moving into growth…
Read More →
Breaking News

Higher mortgage rates put buyers in the driving seat

Market conditions vary locally: three in four Scottish homes find a buyer within three months, compared with just three in ten in London   Mortgage rates now average 5.2 per cent, the highest level in three years, adding £150 a month (£1,800 a year) to typical repayments and further cooling buyer demand Homes for sale…
Read More →
Breaking News

Prime London buyer demand cools in Q3

he latest Prime London Demand Index by London lettings and estate agent, Benham and Reeves, reveals that buyer demand across London’s core prime property market cooled during the third quarter of 2026, falling by -1.3% on a quarterly basis. However, a number of central London markets bucked the wider trend, with demand across the super-prime sector…
Read More →
Breaking News

Breaking Property News 30/9/26

Daily bite-sized proptech and property news in partnership with Proptech-X. SaaS traditionally sells access, AI sells outcomes Thought Leadership by Author Andrew Stanton CEO Proptech-PR For twenty years, one of the safest assumptions in property technology has been that software companies will become increasingly important. A property business identifies an inefficient process, a proptech company…
Read More →