All year round property market

In a recent article coming from  National Estate Agent Strutt and Parker they report that property at all price levels is going under offer, they say that is clear evidence that quality buyers are out there and that they want to buy. Viewings are higher than expected for the time of year with unusually  high numbers of buyers registering with them.

Edward Church,Partner at Strutt & Parker in Canterbury reportedly says: “Decisions about when and how to market your home are best taken in light of the facts on the ground. The idea of a seasonal market place has dissipated. This year the market has been affected by politics more than any other external factor, bearing little resemblance to the traditional ‘norms’.”

“During October we agreed more sales than in any of the previous six months. The quality of buyers is good, and we are talking to them in steadily increasing numbers. Buyers have put off their buying decisions, often for several months and in many cases for a year or more. But ultimately, they still do want to buy. And they will buy. It is our role as agents to encourage that buying process.

“Looking back to the winter of 2002 when we scarcely sold a house during the autumn as the whole country was under several feet of water, it was the week before Christmas that saw us agree the sale of more houses than in any other week. There is every reason to think that the next two months will result in good sales. The market waits for no man – don’t miss it.”

A good point made in the article is that continued marketing of a property even through what may be thought is a quiet period can result in the property for sale being viewed online much more than usual. Property portal visits generally peak between  Christmas Eve and New Year’s Day. Highest ever Rightmove page views were recorded last year during Christmas and web traffic in January was at an overall high.

Link to full article: http://www.struttandparker.com/news/residential-property/why-sellers-shouldnt-wait-until-spring-301115

 

 

Allen Walkey

Highly experienced businessman with a successful career in property sales and investment both in the UK and abroad. Now a freelance writer and blogger for the property and Investment Industry, keeping readers up-to-date with changes and events in a rapidly changing world.

You May Also Enjoy

Breaking News

More than a third of homes undergo price reduction

The latest research from GetAgent.co.uk has revealed that more than a third (34.4%) of homes sold subject to contract (SSTC) across Britain’s major cities have undergone an asking price reduction, with this figure climbing to more than half in Bournemouth, raising questions over whether sellers, and their agents, are pricing their properties realistically when first…
Read More →
Breaking News

‘Explosion’ in e-signature use at Land Registry spells progress for homebuying reform

The number of e-signatures used at Land Registry has exploded in the latest quarter — jumping more than ten times in just three months to 643, Novus Strategy can reveal. Qualified Electronic Signatures (QES) are a central plank of the revolution unfolding in homebuying because they reduce friction and save time. It’s a combination of…
Read More →
Letting Agent Talk

The Flats Above the Shop Problem

Why residential property hidden inside commercial ownership keeps causing trouble By Adam Hills, Client Services Director, LRG Living Markets Somewhere in many commercial property portfolios sits a small collection of front doors that was never really part of the plan. Many large and small retailers inherit residential property portfolios by default as part of mixed-use…
Read More →
Breaking News

Breaking Property News 2/11/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   April 2027: The date Landlords become data companies   From 6 April 2027 some landlords pay 4% more tax – but a bigger burden is the extra governmental red tape Thought leadership by Olivier Jauniaux Founder of NestLink There was a moment in the 2026 Budget speech…
Read More →
Estate Agent Talk

Buying Alone? What Solo Buyers Need to Know Before Making an Offer on a House

Figures show that solo buyers accounted for 36.9% of Barclays’ mortgage completions in June 2026, as more people chose to step onto the property ladder without a partner beside them. Choosing independence over waiting for a joint purchase has doubled over the last 50+ years, with solo first-time buyers doubling from 15% before 1980 to…
Read More →
Estate Agent Talk

How to Make a New-Build Living Room Feel Less Like a Show Home

An empty new-build living room can be surprisingly difficult to furnish. The walls are freshly painted, the sockets are in place, and there is nothing to remove before decorating begins. Yet once the sofa arrives, the room can still feel unsettled: too bare in some places, awkwardly crowded in others. The answer rarely involves buying…
Read More →