Posts by EAN Content
CIELA alleges that Purplebricks advertisements are misleading to consumers
CIELA accuses Purplebricks of breaching Consumer Protection from Unfair Trading Regulations Are PB customers paying over £5m per year for properties that PB do not sell? On day one of its existence CIELA, the Charter for Independent Estate and Lettings Agents, has written to Purplebricks to demand they change their misleading advertising and comparable savings…
Read More6 reasons why Estate Agents should use Drones for Property Marketing in 2017
As you may already know, using Drones, or “UAV’s” to market property and land is becoming increasingly more popular in the UK. But you may ask, what exactly are the costs and benefits to my business?
Read MoreProperty Analysts Predictions for 2017
Now that we’re well and truly into 2017 no-one can blame buy to let landlords for attempting to forecast ahead to try and predict how the next 11 months or so are going to pan out. It hasn’t been an easy ride for them over the past couple of years, after all. Thanks to the…
Read MoreThe Power of Word of Mouth
Going through my 2016 figures last weekend, to my amazement I found that 92% of my business came from word of mouth referrals. Not that I’m blowing my own trumpet (ok, perhaps I am!), but that figure even took me by surprise. And then it got me thinking: why was it so high? I was…
Read MoreLANDLORDS LOOK TO COMMERCIAL LOANS TO SIDESTEP BUY-TO-LET TAX CHANGES
The proportion of landlords intending to take out commercial loans to fund their property purchases has doubled over the last 18 months as they look for ways to avoid the impact of forthcoming changes to landlord taxation. The research* from the National Landlords Association (NLA) shows that the proportion of landlords who said they planned to…
Read MoreLavanda set to revolutionise London residential market
Challenger brand shaking up rental market by helping landlords and tenants profit from sharing economy Today sees the launch of Lavanda, the pioneer of an innovative and fully compliant residential letting product enabling landlords to profit by embracing the sharing economy – increasing net rental yields by up to 10%. Homesharing via platforms like Airbnb…
Read MorePROPERTYMARK: Government Lapdog or Property Industry Watchdog?
Like many other seasoned property professionals I am sure, I have been reading with great interest about the rebranding and re-launch of NFoPP as “Propertymark” at the NAEA conference of last week. If you were not aware of this or did not attend, let me pass on some quotes that I have unashamedly “lifted” from…
Read MorePART-TIME SURVEYING DIPLOMA COMING TO MANCHESTER
A residential surveying school based in Milton Keynes is spreading its wings this June as it delivers its first surveying course in Manchester. Following the success of recent courses across the UK, the SAVA School of Surveying will offer training for the industry-recognised Diploma in Residential Surveying and Valuation at the Copthorne Hotel in Manchester,…
Read MoreHow ‘Well’ Are Your Client’s Properties?
Luxury properties in London may not be faring particularly well price-wise right now, but what they promote in terms of lifestyle – with their gyms, pools and smart home technology – is getting higher and higher up on house seekers agendas. And it’s something that estate agents marketing smaller properties could certainly pick up on.…
Read MoreChanges to the team at Property Personnel
The UK’s longest-established estate agent recruitment consultancy is announcing two important changes to its team. Property Personnel based in Staines-upon-Thames has recruited Maddie Grange as Office Manager. Until the beginning of this year, Maddie lived abroad on the Mediterranean island of Cyprus, where she started her first job in recruitment. “Although I enjoyed living in…
Read MoreWhy You’re Wrong About Social Media:
Still unsure as to whether or not you should jump on the social media bandwagon to promote your properties or estate agency? Then read this. Actually, we shouldn’t have used the word ‘bandwagon’ there in the first sentence. ‘Bandwagon’ implies something that is fashionable right now but may not stick around for long. Social media,…
Read MoreMaking the most of your email campaigns agents.
Email marketing is all about using best practice to drive your target market from one stage to the next – and tracking their movements. This will allow you to create a list of qualified, high quality leads to follow up. The Customer Journey 1.Receive email > 2. Open email > 3. Click through to website…
Read MoreWHY BANKS AND BUILDING SOCIETIES SHOULD BE LENDING TO THE SELF EMPLOYED
Leading national broker, The Mortgage Broker Ltd, is urging the mortgage industry to catch up with modern living and end the view that a landlord with PAYE income is more secure than a contractor, or sole trader. According to the latest Office of National Statistics, the level of self-employment in the UK increased from 3.8…
Read MoreRecruitment consultancy struggles to recruit recruitment consultant
The UK’s longest-established estate agent recruitment consultancy is itself struggling to find a recruitment consultant to join the team. For the past three months, Property Personnel based in Staines-upon-Thames has been advertising the role, but so far no suitable individual has been found. Property Personnel Managing Director Anthony Hesse explained: “We’ve certainly had no shortage…
Read MoreAuction House claims new UK record with 703 listings in February
Award-winning property auctioneer Auction House is declaring a new UK auction record, after entering 703 lots into its February auctions. The number instructed beats the figure listed in December 2016, which was the company’s previous highest ever total. Commenting on the achievement, Founding Director Roger Lake said “Never before has an auctioneer entered over 700…
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