Marketing
First, locate your rabbit
In his film Phenomenon, John Travolta plays a character who gets hit by lightning, unexpectedly rendering him a genius, temporarily at least. One scene in the movie stuck with me. Travolta’s character, George, is initially perplexed by the fact that a rabbit is somehow getting into his vegetable patch, and resolves to fix the problem….
Sam Ashdown
33 Top #TwitterTips you need be actioning for your business.
I am sure that many readers will agree that social media is quite addictive and many of us will have our preferred platforms that we use in both our personal lives and in business. I spend much of my ‘social media hours‘ on Twitter as I find it the best place to catch up on…
Christopher Walkey
4 Reasons Why Virtual Furnishing Really Is The Future
It seems prop-tech is exploding at a scary rate, and the latest brands are all trying to grab our attention by selling us the next big thing. It’s hard to choose the next innovation, especially when they require significant investment or training. So why is virtual furnishing the future, and why should anyone care? Well…
Tom Durrant
How to turn your database into an instruction goldmine in seven easy (ish) steps
I met with an agent last week who was charm personified. His agency is award winning, successful and expanding his office has very comfortable chairs and a proper espresso machine. He has a system in place for pretty much everything. Everything except for making the most out of his database – which came as a…
Jerry Lyons
20 Blog Post Ideas for Estate Agents
I have writers-block, no time to write them, I’m not creative enough, I hate writing and many more are what I usually hear from any business when it comes to gathering quality blog content to share online. To be honest, I understand most of them as lots of things in my business are outsourced mostly…
Christopher Walkey
Jab, Jab, Jab, Right Hook; it’s all about the Value Proposition
I’m a big fan of business guru, Gary Vaynerchuk, and one of his books entitled Jab, Jab, Jab, Right Hook along with a particularly sales heavy, impersonal email a colleague of mine received from a brand new networking contact earlier today has inspired this post. What does Jab, Jab, Jab, Right Hook mean? Well, put…
EAN Content
Why you Don’t need an App
Where’s your phone, right now? I bet that it’s not more than three feet from you; am I right? And there’s around a 50% chance that you’re even reading this post on your phone. When I reach for my computer to search for something on the internet, around 50% of the time, that computer is…
Sam Ashdown
Affordable Virtual Reality – Watch how your property will look via 360 Tours:
Property marketing business Houseviz is helping estate agents to take advantage of Virtual Reality (VR) technology, with an affordable pricing model that pays for itself by generating new sellers and sales. The next big thing in property marketing, 3D virtual walkthroughs deliver an experience very much like the virtual tours you find on Google Street…
Christopher Walkey
Estate Agency leaflets – What’s the attraction?
My life is that exciting these days that I am hoarding leaflets that get shoved through our letter box, well, let me narrow that down a bit and say that I keep hold of all the estate agency ones more so! Anyway, many of us will know the burden of what I would say is…
Christopher Walkey
In just 5 years time, Email Marketing will be half a century old!
Back in 1971, Ray Tomlinson in Massachusetts was said to have sent an email from one computer to another so in the year 2021, ‘Emailing‘ will be an online marketing tool that is already 50 years old! Many of us will be familiar with emails for approximately the last 15 years and only over the last…
Christopher Walkey
Why you Don’t need an App
Where’s your phone, right now? I bet that it’s not more than three feet from you; am I right? And there’s around a 50% chance that you’re even reading this post on your phone. When I reach for my computer to search for something on the internet, around 50% of the time, that computer is…
Sam Ashdown
Houseviz making property VR affordable
The next Big Thing in property marketing, 360 VR property tours add a whole new dimension to estate agency marketing. Creating extraordinary experiences – with the potential to provide enormous benefits -. 3D virtual walkthroughs work very much like the virtual tours you find on Google Street View. And, more immersive than a standard video,…
EAN Content
Your Core Values and Why They Matter
I was presenting at a local businesswomen’s networking event this week and I asked the ladies in the room to take part in an exercise: to define their top three core values. They found it hard: really hard. To try to define everything you stand for, and do, in just three words, is hard. Try…
Sam Ashdown
How to use LinkedIn for Lead Generation in 2017
LinkedIn simply rocks it when it comes to both growing an online network of professional connections and also for lead generation. Since the early days that I adopted social media marketing in my efforts to improve my business profile online, LinkedIn has always been one of my most favoured and best performing platforms. I see…
Christopher Walkey
6 reasons why Estate Agents should use Drones for Property Marketing in 2017
As you may already know, using Drones, or “UAV’s” to market property and land is becoming increasingly more popular in the UK. But you may ask, what exactly are the costs and benefits to my business?
EAN Content