Rightmove launches new agent ‘Game Changers’ campaign 

April 16, 2025
Love or Hate Rightmove

Rightmove is launching a new campaign to put the game-changing work of agents in the spotlight.

Called ‘The Game Changers’, Rightmove will be spending the next few weeks collecting positive stories from movers and landlords about their experience working with agents, that showcase the valuable role agents play in helping people to move.

The stories will be anonymised, and six winners will be chosen by a judging panel as the ‘Game Changers’. The agents will be featured in a national summer marketing campaign and also receive other prizes.

There is a £500 gift card up for grabs for the movers and landlords that provide the winning stories.

Rightmove will be encouraging as many recent movers as possible to share their positive experiences about agents via its website, weekly newsletter to millions of people and Instagram.

Story entries must be about experiences from movers and landlords since January 2024, and the winning stories will be verified with agencies.

Christian Balshen, Rightmove’s Director of Agency Partnerships says: “It can be easy for some home-movers to undervalue the professionalism, knowledge and sheer hard-work that estate and letting agents put in to helping them – this is understandable given that people move home relatively infrequently when compared with other transactions in their life. We want to champion the estate and letting agency profession, and this campaign aims to remind people of the great work done day-in day-out by the property professionals of the UK.”

Rightmove

UK Property news updates shared directly from Rightmove PLC - the country's leading property portal.

You May Also Enjoy

Home and Living

High Quality Modular Homes for the UK

Are you looking for added accommodation space in your garden / on your land? Modular Living Homes by tutumHOUSE offer a new way to live – minimalist in form, rich in experience. “There are approximately 9.6 million homes in the UK with a garden shed, and around 52% of the population owns one.” asgardsss There…
Read More →
Estate Agent Talk

The most stressful places to move to in the UK

With more people in the UK moving homes during summer than any other season and the average cost of moving in the UK rising to over £14,000, picking the right place to move to has become more crucial than ever. Luckily, new research from Pay Less for Storage reveals the UK cities that make life easiest…
Read More →
Estate Agent Talk

Time-Traveling Estate Agent Sequel Climbs Amazon Charts

A UK Estate Agent Currently Bringing Joy to People’s Lives – Shame He’s Fictional…   Eric Meek, the fictional estate agent created by author Dale Bradford, is back for a second outing in The Time‑Travelling Estate Agent 2, a sequel that is already climbing Amazon’s bestselling time‑travel rankings. Estate agents were recently highlighted as the third…
Read More →
Estate Agent Talk

Is it finally time for lenders to back green homes?

Andrew Smith weighs the risks and rewards Property developers are increasingly pitching green homes to lenders; however, with sales cycles slowing down and repair costs rising, is now the right time to back sustainable builds and at what price point is there market demand? Sustainability is continuing to shape our future of construction with the…
Read More →
new build homes colchester essex
Breaking News

UK Housebuilding Falters as Construction Hiring Flatlines

New research from Inventory Base reveals that UK construction industry employment has increased by almost 11% in the past five years, but there has been less than 1% growth in the past 12 months. Inventory Base’s analysis of the UK construction industry shows that in 2024 (latest data available) it employed an estimated total of…
Read More →
Estate Agent Talk

Making Small Office Spaces Feel Much Larger

Small offices can often seem tight, making it hard for employees to work comfortably. Not enough space may lower mood and affect how well people do their jobs. Good design choices, though, help any small workspace feel bigger, brighter, and easy to move around in. How a space is perceived can often influence comfort and…
Read More →