Posts Tagged ‘strategies’
How to get your phone ringing off the hook with new MAs
How are your phones right now? Ringing off the hook? Or silent and covered with cobwebs? The difference between the agents whose phones ring consistently with new MA opportunities, and those who are sitting twiddling their thumbs and checking Facebook, is simple. It’s a lead generation plan. A lead generation plan is a systemised plan…
Read MoreWhich supermarket are you?
How to define your brand positioning and get your messaging clear to attract the right kind of clients to your company. Chatting to one of my clients in sunny Doncaster recently, I asked him this question, and he looked at me with the same expression you’re probably wearing now. But bear with me… Trying to…
Read MoreWhat makes a GREAT estate agent?
What makes a great estate agent? Learn from some of the best entrepreneurs in the world and discover the attributes that separate the GOOD from the GREAT. Are you a great estate agent? I’m currently reading Lewis Howes’ book, The School of Greatness, in which he breaks greatness into eight simple steps. For his book, he…
Read MoreWhat makes you stand out from the crowd?
What is a USP? It stands for ‘unique selling proposition’ but this is a bit misleading. You see, your USP is nothing really to do with selling, and everything to do with differentiation – being ‘unique’. It’s also not about being the best; this isn’t a comparative measure; it’s what makes your company stand out,…
Read MoreThe 5 elements you need to take your business to the next level
Two or three times a year, I run my signature programme – a six week online course, my Add £100k Programme. I absolutely love working with independent sales and letting agents, like you, to help them really boost their business by taking their marketing to a whole new level. Having just graduated another great group…
Read MoreIs your website working?
Five simple changes you can make to your site that will get your inbox pinging with new leads. What do you want your website to do? If you’re hoping a visitor will pick up the phone to you after being wowed by your amazing site, then you may be disappointed. It’s just too big an…
Read MoreDo you need a coach?
Imagine for a moment, you have caught one too many sideways reflections in the bedroom mirror, and you decide you need to lose a bit of middle-aged padding. You buy the gear, download an app or two, and resolve to finally use that expensive gym membership, at least three times a week. For a couple…
Read MoreCanvassing that Converts – Your 3 Steps to Success
Is your canvassing working, or are you just chucking your money away? The average agent (is there any such person??) sends out around 1,000 leaflets a month, and gets back just 3 calls, if they’re lucky. That’s a response rate of 0.3%. In terms of return on investment, this might not seem so bad. Say…
Read MoreYour Rightmove profile – are you wasting it?
Your Rightmove profile can be a great opportunity to connect with and engage your audience. Here are my tips to make every word count. I’ve been working with some clients recently on their Rightmove profiles. As I’ve been clicking around, checking out examples on Rightmove, I’ve seen some horrors! Some agents don’t know how to spell,…
Read MoreWhat’s your big dream?
How taking practical and actionable steps towards your goals can make them a reality. What’s your end game? What are you doing all this for? Is your ultimate ambition to be an estate agent until they carry you out in a box? Or do you have something else you want to be? A dream? I speak…
Read MoreSoon is not as good as NOW
What are you doing – today – to make your goals work? Find out more about my free Challenge Call. Just click here This is my favourite quote, from a marketing hero of mine, Seth Godin. And here’s why: I like to work with action-takers; with clients who want to fast track their goals. I spoke…
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