Posts by Alex Evans
Innovate, and let technology keep you organised.
For an estate agent, there are heaps of competitors with cut throat prices. How do you stand out? How do you innovate differently and be better than your competitors? There are plenty of guides out there and property networking conferences that will enable you to practically feel that you know what to do. The only…
Read MoreProperty videos – do they work?
Property Videos and videos in general have high conversion rates and other awesome benefits – Video can simplify things, if you need to write a lot of content describing a rooms features and keeping the reader interested can be difficult, however in a video the viewer can see it all in a few minutes and…
Read MoreJapanese Knotweed – Yes, No or Knot Known – The Big Question.
Anyone buying or selling a house will come across a TA6 Property Information form. The 3rd edition of this Law Society document must be completed by anyone selling a property; at 16 pages long with 14 sections to fill in, it can be an onerous task. The seller is obliged to answer a long list…
Read MoreHow To Grab The Attention Of Property Owners Online.
Many estate agents will probably feel there was something unique about them and their business, which if their competitors’ clients knew about, will cause them to leave the competition and hire them. How could you go about ethically stealing your competitors’ clients ? Or ensure more of them are aware of your strengths? Many of…
Read MoreHow To Make Your Buy-To-Let A Success.
Buying a property with a view to renting it out can be very profitable when done right but also extremely costly and stressful if you don’t know what you are doing. Let’s take a look at some tips to help you avoid some common buy-to-let pitfalls and become a successful landlord. Be Professional Once you…
Read MoreWebsites – Off The Shelf v’s Bespoke?
When designing and developing a website it’s tempting to get an affordable, standardised template site that on the surface of it covers the basic things you need. Ultimately though, you have to consider what your website says about you and your brand (if it’s cheap and off the shelf, why would your customer service be…
Read MoreA Simple Guide to Buying New Property
Time to move house, and you already have a few select options, but, deciding on which one to go with will be a tough one. When you are looking into what kind of property to buy, you should take a few things into account. First and foremost, set your budget, because you do not want…
Read MoreConveyancing Solicitors – 3 Golden Rules!
With over 14 years in the property sector, I have nearly seen it all and come across a wide variety of situations, however there will always be scenarios which continue to surprise! A regular one of these tends to revolve around conveyancing solicitors – or rather the lack of one being instructed. An estate agent…
Read More5 tips for attracting followers to your LinkedIn company page
So you’ve set up a LinkedIn company page, added an introduction of your company, uploaded a background image and included all the other details (website link, address…). You’re sharing status updates regularly – by sharing your own and others content, but your followers are not increasing. Now what? Now you need to build your following.…
Read MoreEstate & letting agents flyer distribution formula
Do you work for, or own your own estate or letting agency? Are you looking to increase local brand awareness? Are you targeting more prospective buyers, vendors, tenants and landlords? If you answered yes to the above then please read on to learn a specific formula we have used for many of our estate and…
Read MorePeriod features: Restore or replace?
Many property buyers dream of owning a Georgian townhouse, Victorian villa, Art Deco apartment or other stylish period building. Period homes not only satisfy people’s desire for an authentic link with the past and their local community’s heritage, they are invariably larger than post-war properties. That’s why period properties command premium prices, according to London…
Read MoreProperty Videos That Sell Houses.
Property Videos And Choosing An Estate Agent Floor Plan Property Videos are a complete game changer. Gone are the days when a client only had a few Estate Agents on the high street to choose from. These days there is an almost unlimited choice of agents both web based and office based for a vendor…
Read MoreHow can you make someone else fall in love with your home?
There’s an old saying. Home is where the heart is. I agree, it really is. It’s the place of safety and comfort. It’s the place you share with your family, your children, your pets. Memories are made. Tears are wiped away. Laughter is shared. Your home is part of who you are. I ’ve even…
Read MoreThe reality of online lead generation and why your housing stock is in decline.
The business of selling, letting and managing properties is a very competitive one. Working with Estate agents for about 12 months ago, there has been two main areas of complaints. One is a decline in their housing stock and the other is finding new vendors and landlords using social media. Digital marketing is definitely a challenge for…
Read MoreHow should an Estate Agent use video on their website?
Video is the next big thing for marketers. Its usage has been growing year on year and its popularity amongst consumers will only continue to grow in 2016. To give you an idea of the level of success companies have been having with video content, social video generates 1200% more shares than text and images…
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