Marketing
THINK BIG – THINK YOUTUBE?
We all know how difficult it can be to stand out from the crowd, especially in such a saturated market such as the property market. So what options are available to help achieve this? Website update – A popular option – One that doesn’t eat into your pocket too much and does have a positive…

Alex Evans
The Importance of Email List Building For Estate Agents.
Any internet marketing “Guru” will tell you that “The Money Is In The List!”. What they mean by this, is that if you are doing any sort of sales online then you should be growing your email list. So how is this relevant to you as an Estate Agent? Well, as I’m sure you are…

Alex Evans
Boost Sales with Better Listing Descriptions.
Are some of your listings not getting the attention from buyers you think they deserve? You might find that some simple adjustments to your property descriptions could make a world of difference! The point of a description is to invite prospective buyers and therefore should be engaging and showcase a property’s best features in a…

The No. 1 Thing Newspapers can teach Estate Agents about writing blogs.
Have you noticed the surge in the number of estate agents now writing blogs? This is due in part to the fact that agents are now being taught how they can use blogs to not only generate high quality enquiries, but dominate the competition whilst been viewed as the local experts on all matters relating to property. if you have not yet…

Alex Evans
Estate Agency and Television / YouTube advertising.
It might be just me, possibly because of the research I do online, but I do seem to be seeing more advertising for either estate agency or property portals. For the first time last week, I saw the OnTheMarket advert whilst watching one of the lesser channels on FreeView – Very effective and attracted my…

Christopher Walkey
New responsive design available for Estate Agents, key benefits are:
THE DESIGN CONCEPT Richard’s is our latest responsive estate agent website design and is now available. The design itself is based around the responsive concept and has a retractable burger menu built into the site. This design would be perfect for an established Agent looking to differentiate themselves from the competition due to the nature of…

Over 1,500 Estate Agency Displays Installed!
Our award winning estate agency displays can be found in hundreds of estate and letting agencies across the country as Fairfield have recently reached the impressive milestone of installing 1500 estate agency displays in the last 18 months alone! Thanks to the huge number of referrals happy customers send our way, our estate agent display…

Alex Evans
Why use a property website specialist to build your site?
Why do you need a property website specialist to build your website? For the same reason you need an Architect to draw blueprints and a mechanic to fix your car. Property websites are a niche market with many considerations that have to be taken into account before a website can go live. Don’t fund someone…

Are you not getting leads from your Estate Agency website?
In some capacity, I hear this every day, “I don’t get many leads from my website”. Many agencies seem to have websites just for the sake of having one. There seems to be a widely accepted view that once they have a website, that’s that, job done. This seems to be a mentality that has…

Alex Evans
What Type Of Estate Agent Are You, a Farmer or Miner ?
Have you ever wondered what the difference is between the agents with the biggest piece of the postcode pie, and other agents? (I’m referring to the best independents, not corporate I might add.) You know, the agents with the quality stock that receive the invitations to come out to virtually all the valuations. Here’s my…
