Posts by Christopher Walkey
AgentsMutual, OnTheMarket vs Rightmove, Zoopla and others.
Quite a full title with some impressive names, but what exactly will Agents Mutual, soon to be www.OnTheMarket.com offer to estate agents / letting agents and consumers across the UK over what www.Rightmove.com and www.Zoopla.com offer successfully already? Without taking any position within this debate / topic, let me look at the basics of what…
Read MoreEstate Agency Blog Writing and improving your SEO.
Let’s face it, if you are attempting or have written a blog for your estate agency, then it is highly likely that you are looking for it to improve your exposure online and attract you new business. I will not say that all blogs are written for this purpose, as many people do enjoy sharing…
Read MoreDo not under estimate the power of quality photos.
Not only do we expect the best quality photographs for the property we market, we also expect that when we are marketing online, in magazines, newspapers and more, that the photos we choose are the best and most complimentary to our brands. What makes a really good photo and why should you make sure that…
Read More2014 Estate Agents Guide to Social Media with 50 Top Tips.
Social Media: 50 Top Tips for Estate Agents by Christopher Walkey. Social media is an important topic within marketing these days and usually one that intrigues many businesses as to how to use the likes of Twitter, Instagram, Facebook, to name just a few, to help them build their brand awareness and ideally extra customers…
Read MoreTop tips on Social Media for Estate Agents.
My last blog before I attend next week’s Negotiator Conference where I will be delivering a talk to room full of estate agents who are as hungry as ever in finding the best ways to promote themselves on social media. Because our fascination with social media continues to grow, yet the understanding of how to…
Read MoreHow to increase the success of your Blogs.
Most people that keep posted on the latest trends in marketing or those researching the best ways to increase brand awareness and web site traffic will no doubt bump in to the topic of ‘blog writing’ and how it increases SEO. It isn’t everyones cup of tea and most people will automatically express their concerns…
Read MoreSocial Media vs Local Newspaper vs Rightmove/Zoopla and more…
I would firstly like to say that I am not advocating that social media is currently the only form of marketing you should be partaking in as an estate agent, there is no way the property industry could continue currently without the likes of Rightmove, Zoopla, for sale signs, emails, local advertising and other commonly…
Read MoreCan you run a business purely on Social Media?
The way the world of communication is going, ie all online and increasingly mobile, it is foreseeable that you can rely totally on social media to build and maintain a profitable business. With the likes of Facebook, Pinterest and soon to be Twitter, you can easily purchase goods and services from social media so there…
Read MoreIs Social Media taking over everything?
Maybe a slightly hard title, but when we stop to think about it, is social media motoring forward by filtering in to nearly every aspect of our day to day lives? We mustn’t forget that the internet once started with just an idea and many thought it wouldn’t last or at least it wouldn’t capture…
Read MoreHow to use Social Media wisely.
The importance of social media in our everyday lives is growing, even for those who want nothing to do with it, they simply can’t get away from it. It is no coincidence that social media icons are seen nearly everywhere you look in marketing from television ads to business cards, from taxi wrap advertising to…
Read MoreCan you sell a house on Social Media?
That would be great wouldn’t it? Just imagine that you could list all your properties on Facebook, Twitter or Pinterest and you’d get the same response as if you were placing them on Rightmove or Zoopla… Best thing re that situation is that social media is free and you’d save yourself quite a chunk of…
Read MoreThe main Skill behind successful Social Media marketing.
Social Media for many is still only just a vaguely understood new marketing tool that usually is only dabbled in to every now and then. These kind of people will generally have their own social media accounts created, though their updates are very random or they mainly use their channels to read up on what…
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