Posts Tagged ‘estate agency social media’
How to Build an Audience on Social Media in the Property Sector
I am sure we can all agree, fan or not, that social media plays a big part of our everyday lives, this can be from simply catching up with friends and family activities to reading up on the latest global news. Both personal and business accounts are found on social media, genuine to those not…
Read MoreSocial Media Marketing: “No way a Quick Return on Investment”
Everyone would favour a quick return in marketing investment though most of us know that it rarely works out that way and consistency is key as is patience. Having high expectations for your business is a great mindset, though this must be pacified with realistic goals. Marketing takes up a big portion of annual spend…
Read MoreMistakes to avoid in Estate Agency Social Media
Social media is big, huge even, in fact I would say that it is almost the most important part of any business activities online and key for driving target traffic through to your website from selling wines to selling houses. A question that is commonly asked though is what makes it a success for some people…
Read MoreBuying Boards?
You’re in an MA in a house you really want. It’s a prime property, in a lovely area. But where to pitch the price to win the instruction? Say you think it’ll fetch £450,000, so maybe you say £475,000, then watch their faces. They don’t seem ecstatic, so you soften it slightly by adding a…
Read MoreIs Your Branding Working For You?
Introduction Finally a moment to breathe for all estate agents – the holidays are here! The perfect time of year to eat, drink, take a holiday and… consider next year’s branding strategy. Whether you’re aiming for a complete branding overhaul or just ensuring your current branding is up to scratch, we’ve created a simple branding…
Read MoreMy ethical stand to Value over Profit in social media
There has been something I have wanted to talk about for a while, a subject that may rustle a few feathers but I hope it gets people thinking. As a business we are here to make a profit but how we do it can define who we are. I believe that ethics is extremely important…
Read MoreUsing #hashtags for your business – The whys and hows.
I assume, that for many, I do not have to explain what a hashtag is and it’s importance within today’s marketing trends and how the correct usage of them can help to build brand awareness online. “A hashtag is a type of label or metadata tag used on social network and microblogging services which makes…
Read MoreGamify your social media.
As my last blog might have given away, I love a bit of gaming. Pulling me away from the Nintendo when I was a kid was a chore, it was always “just one more level” or “I haven’t reached a save point!”. Not much has changed since then really, I’ll still jump at the chance…
Read MoreWebsites – Off The Shelf v’s Bespoke?
When designing and developing a website it’s tempting to get an affordable, standardised template site that on the surface of it covers the basic things you need. Ultimately though, you have to consider what your website says about you and your brand (if it’s cheap and off the shelf, why would your customer service be…
Read MoreSocial Media Management Tools for Estate Agents.
Social Media we are all knowledgeable on nowadays, even if it is merely how to share a photo of that night out on to Facebook, we are all savvy on the subject because it is fast becoming the only way some people communicate these days. Using social media to build brand awareness is also a…
Read MoreHow estate agents can be more productive and benefit from outsourcing their admin job.
As a professional estate agent myself for 15 years based in Dubai, I have witnessed that selling a property is evolving day by day. Smart phones are playing better role. Competition among agencies and agents is increasing based on how quick and energetic they are. Realtors have two main jobs one is doing the actual work…
Read MoreSocial Media – Guide for Estate Agents in 2016.
If I mentioned the names of Mike Krieger, Andrew McCollum, Noah Glass and Jawed Karim I am sure many readers will not have an idea who I am talking about… Yet if I mentioned hashtag, tweet, shared, likes and update then I am sure I am getting a majority of readers on to the same wave length as…
Read MoreHow Estate Agents can gain more from Social Media.
Confidently, only a couple of years ago, most people would agree that you’d never be able to sell a property on social media, but as we are seeing time and time again, the power of social media is helping more and more estate agents to get the results they are looking for. Yes, a house…
Read MoreUsing Video To Humanise Your Agency
Facebook recently announced that users will be able to replace their profile picture with something a little more engaging: video. All social-media users have at one point seen a picture of themselves and immediately thought “that’s my new profile picture” and if a picture is worth thousand words, then video is worth a million –…
Read MoreWhy F1 Has Everything To Do With Social Media.
The winning car in an F1 race has a powerful engine and a team feeding vital intel; when to accelerate, when to break, fuel levels, road conditions. There is endless data interpreted by specialists who feed instructions to the racer behind the wheel. Without this, the driver may make it round the track but they will never…
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