Marketing

Top tips for providing a customer friendly buying experience

 

When a prospective buyer is on your estate agency website, making sure the experience is as user-friendly as possible is extremely important! If a potential buyer can’t view the information that they want about a property quickly and easily, they will click off the site and possibly view a competitors’ website instead. However, if the…

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Alex Evans

The Power of the House For Sale Board

 

At Kremer Signs we are strong believers that the traditional estate agency board is still one of the most valuable and effective way to market your properties. The ‘For Sale / To Let Board’ can help raise Agents awareness in their local area, and passers-by in the town / City. They advertise that the property…

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Innovative property marketing through your software

 

Like all businesses, estate and letting agents want to stand out from their competition. In a battle of the property market, agents have more tools than ever before at their disposal to market not only their properties, but also their brand. From the internet, social media, portals, website tools and lettings & estate agency software…

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Alex Evans

Calling all agents! Embrace social media and don’t look back: Part 3

 

Calling all agents! Embrace social media and don’t look back: Part 3 We have listed our top ten tips when it comes to using social media, which we have been sharing with all property professionals over the past week. We have been publishing these tips in three different parts, which are available to on this…

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Alex Evans

Calling all agents! Embrace social media and don’t look back: Part 2

 

We have listed our top ten tips when it comes to using social media, which we’ll be sharing with all property professionals. We will be publishing these tips in three different parts, keep a look out for part 3 of our top ten tips! Follow us on Twitter @VTUK or find us on Facebook. (If…

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Alex Evans

Calling all agents! Embrace social media and don’t look back: Part 1

 

Competition is as fierce as ever, and with margins being squeezed ever more tightly, we need innovation, and we need it now. There are many factors of innovation to consider, but we’re going to focus specifically on social media within this post. Embracing social media as an agent is a vital part of how you…

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Alex Evans

Top 5 Ways to Dominate Your Area

 

1. Local Networking The easiest way to promote your business is by introducing yourself to local businesses within your area. Canvass every business in your area, introducing yourself and handing out business cards. You will be surprised how many recommendations you will receive especially if you say hi every time you walk by or pop in….

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Alex Evans

More Than A Logo

 

Being an NAEA member gives you the credibility of being part of a respected industry organisation and the opportunity to promote your membership to the public by displaying the NAEA logo; a symbol of integrity and professionalism. However, the benefits of membership do not stop there, as Rachel Escott explains. The National Association of Estate Agents (NAEA) is the UK’s leading…

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Staying Social in the Property Market

 

Kremer Signs are strong believers that social media is one of the key marketing tools available for any business in today’s world. Over the past year we have invested a lot of time in creating various social media platforms whereby we promote current deals, showcase completed work, drive traffic through to our website or generally interact…

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Alex Evans

How using social media is like going on a blind date

 

Using social media is kind of like going on a blind date. That might seem like a crazy analogy but think about it – you are trying to establish a relationship with somehow you don’t know.  And somehow in a very short space of time you are trying to create a connection. Northfields recently won a Gold…

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Alex Evans

An Insight into Property Filming

 

Well its been a very hectic few weeks now the sun is shining in the UK, not only does everyone want their corporate films shooting but it’s selling houses season and all clients and Estate Agents wants the homes filmed in the sun…!Just to give you some background, I used to present such programmes as…

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Communication, Communication, Communication

 

For an estate agent marketing a property there’s a catch phrase that you will all be familiar with, “Location, Location, Location.” For solicitors providing conveyancing services, should theirs be “Communication, Communication, Communication.” The residential property market has changed significantly over the past few years. We have moved from too much property stock and prices falling,…

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Alex Evans

Property for sale

Will vendors pay for additional property marketing?

 

Over the past year I have spoken to a number of Estate Agents who tell me that vendors will not pay any upfront costs to market their property. More recently however, I have spoken to others who believe if the property hasn’t sold within an 8 week period, this is the time to have another…

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Alex Evans

How Good Signage Can Generate You More Business

 

Estate agency boards have recently come under a lot of scrutiny regarding the impact that they make in this modern world of online marketing. The biggest argument, is signage still important? Kremer Signs are strong believers that estate agency boards and office signage, still has a huge part to play in the estate agency marketing…

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EAN Content

14% increase in calls to Moneypenny’s property team

 

Telephone answering specialist Moneypenny has reported a 14% increase in calls to its dedicated property team in the period 1st April to 30th June as compared to the first quarter of 2014. In call trend data released today looking back on the first half of the year, Monday has been identified as the busiest day…

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EAN Content