Posts by Andy Soloman
YOMDEL REVEALS WHY BUSINESSES CAN’T AFFORD TO IGNORE DIGITAL INNOVATION
During its presentation at Google headquarters in London last week as part of the digital marketing experience designed for estate agents, Yomdel stated that an estate agent’s website is their most important office. The number of visitors online is far higher than any branch on the high street and with the offline market slowing, it…
Read MoreProperty staffing crisis? Here’s a tip from Yomdel on securing the best candidates.
With estate agents struggling to recruit key personnel, a small change in business operational structure could yield significant results that drives increased revenue growth and in turn helps agents compete successfully for the most experienced candidates. The property sector may be being disrupted by new business models and fees may have fallen, but the most…
Read MoreThe increasing importance of Live Chat by Yomdel:
We are spending much more time online these days and especially now that we more or less all own smart phones with internet access. Grabbing someones attention whilst online is one of the smartest forms of advertising from viral video campaigns to prime position advertising on Google – Getting your brand in front of the…
Read MoreEstate Agency Marketing – Your target audience is your local audience
Have you really got the time to invest in marketing? What about social media for estate agents, tweeting, sharing, posting, uploading… sometimes it can feel like it is over taking our lives. In most cases what makes us think twice usually regarding our marketing decisions is cost, how much money it will cost us to outsource…
Read MoreHow to get more business from your LinkedIn account:
Out of the many social media platforms that exist today LinkedIn may not be seen as the most social, where the exciting stuff happens, the regretful photos from the previous night out, wonderful check ins that grip you with envy or where you can spend countless hours browsing through photo albums and videos, but it…
Read More8 Ways to Make Money with Your Website
Many people will ask me what I do for business and how it is that I spend most my time enjoying being at home or travelling on the likes of wine and tourism trips internationally – This I can put down to how I have mastered monetising the websites that I run and how I…
Read MoreIncreasing Your Online Conversion Rate
One of the main ways to ensure you are working your way to improving your online conversion rate is to ensure that you are attracting target visitors to your website. Make sure your marketing campaigns are set to attract the right kind of website traffic. The use of keywords is important here and how you…
Read MoreFive reasons not to use live chat on your estate agent website
I am sure that your website is highly valuable to your business growth and that all and any traffic it obtains you are after grabbing and growing your profits be it from new valuations or simply that next viewing being booked. So, with the importance being high in the value of web traffic to website,…
Read MoreDitch the newspapers and invest in your estate agency website
Well OK, the title may be a bit harsh on those still using paper for marketing, but I am sure many people will agree that newer and more innovative forms of marketing these days are giving businesses a far better and wider reach over print. We all know the power of the internet and how…
Read MorePeople buy from people, so how can your estate agency engage online?
“Traditional shops have shop assistants, yet many online retailers leave their customers without any help.” Yomdel.com The biggest part of marketing success is getting people to see your brand, have them visit your website, follow you on social media, subscribe, email, call and then finally convert them in to a new client. So, if most…
Read MoreYour website is your most important office and it needs to be open 24/7
It is a remarkable fact that 52% off all leads come outside business hours (32% Mon-Fri, 20% Weekends). With this simple yet high impacting fact, have we really done enough to make sure that our websites are performing not only during business hours, but 24/7 and each and every day of the year? Years ago…
Read MoreIncrease your online conversions – Have you looked into ‘Live Chat’?
If you are in the business of selling / renting property then online is mostly going to be about driving traffic to your website and your listings on the likes of Rightmove and Zoopla – Am I right? The more traffic the better and how can you convert those who visit your website and tempt them…
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