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Marketing

HOW ESTATE AGENTS CAN BUILD THEIR ONLINE REPUTATION

When it comes to building online reputation, Google is king.  It is estimated that over 90% of consumers google a business before financially engaging with ...
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Property Styling – 10 tips to get it right and win those big instructions

Over the last fifteen years, I’ve helped style over 1,000 homes for sale.  I’ve worked with some of the best stylists, home stagers and photographers ...
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Ways to get better results from online marketing for Estate Agents

A lot of estate agency marketing evolves around promotion of property and this usually involves getting your listings presented on and looking good on the ...
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What’s Your Audience Worth?

Why your audience is your most valuable asset, and how to look after it I posted this picture on Twitter the other evening. It opened ...
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Estate Agents – Its all Me-me-me-me-me with you lot

ESTATE AGENTS You believe you are creating authority by telling your estate agency’s story of how long you've been around in your town selling houses ...
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Instagram for Estate Agents

Social media has well and truly made its mark with estate agents across the country and is now a key marketing avenue for many. Popular ...
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New Smart Sign used by Real Estate Agents

Innovation is always a pleasing subject in any industry, sometimes it is embraced and sometimes it is jeered at and doubted - Not everyone likes ...
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When Did Estate Agents Become Marketers?

An estate agent friend of mine asked me the other day, “Sam, give me a better term for a grade II listed cottage than ‘Superb ...
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Shortage of talented Negs and Valuers in UK Estate Agency, what’s the solution?

Royston Guest is a leading authority on growing businesses and unlocking people potential. Having spent two decades coaching and mentoring business owners, leaders and entrepreneurs ...
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